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Non-Tech : PERFUMANIA.COM . . PRFM . . .FOR LONGS ONLY -- Ignore unavailable to you. Want to Upgrade?

To: Frederick Langford who wrote (1998)	2/3/1999 12:48:00 PM
From: Frederick Langford	Read Replies (1) \| Respond to of 2489

Interesting piece: Too bad this company is private. Guess people will have to buy PRFM... This surely puts holes in the argument that perfume won't sell on the net!! TOP 5 Etailer sells PERFUME.... SEE for yourself: FragranceNet.com Named #5 top E-tailer for the 1998 Holiday Season NEW YORK, Feb. 3 /PRNewswire/ -- FragranceNet.com, The World's Largest Discount Fragrance Store(TM) was recently named the #5 top E-tailer for the 1998 holiday season by the Patricia Seybold Group. In order, the top 10 were, (1) etoys.com (2) amazon.com (3) eddiebauer.com (4) landsend.com (5) fragrancenet.com (6) barnesandnoble.com (7) smith-hawken.com (8) levenger.com (9) llbean.com (10) musicblvd.com "We are so pleased to be recognized by the Patricia Seybold Group and we appreciate the fact that our focus on customer service, quick fulfillment, and ease of shopping, continues to be acknowledged," said FragranceNet.com President Jason Apfel. "We were put to the test at the most crucial time of the year, December, and we were extremely successful." Apfel went on to say, "As more and more competitors enter the market, Fragrance Counter and most recently, Perfumania, Inc., consumers will have to rely more and more on word of mouth recommendations to shop, and the Patricia Seybold Top 10 holiday E-Tailer list is great recognition for us." Holiday sales for FragranceNet.com were up 350% over last year. Sales for the fiscal year were up over 300%. FragranceNet.com will continue to focus on customer service, the lowest prices guaranteed, and the largest breadth of inventory to gain market share. About FragranceNet.com FragranceNet.com, The World's Largest Discount Fragrance Store, is a privately held New York Corporation which carries the largest selection of discounted brand name fragrances. For more information, visit FragranceNet on the web at fragrancenet.com. SOURCE FragranceNet.com CO: FragranceNet.com ST: New York IN: REA CPR SU: 02/03/99 11:57 EST prnewswire.com