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Non-Tech : PERFUMANIA.COM . . PRFM . . .FOR LONGS ONLY -- Ignore unavailable to you. Want to Upgrade?

To: SEAN007 who wrote (2064)	2/4/1999 9:17:00 AM
From: moby_dick	Respond to of 2489

From ZDNet: THE DAY AHEAD: Is Perfumania an e-commerce rose, or just the fertilizer? By Larry Dignan TDAIN February 4, 1999 7:35am ZDII Perfumania Inc. (Nasdaq: PRFM) may be smelling success with the launch of its Web site, but the stock could really stink for investors lured in late to this wanna-be e-commerce giant. In two-and-a-half months, Perfumania (chart), which sells fragrances through nearly 300 outlets, went from a stock valued at 50 cents to $12 and hit about $6 before bouncing back a bit. On Wednesday shares of Perfumania closed down 15/16 to 7 3/4 in an up day for tech stocks.