To: Jon Koplik who wrote (22654 ) 2/8/1999 10:46:00 AM From: Ruffian Respond to of 152472
LU,GTE,CDMA> InfoNow Teams with Lucent, GTE TSI, PrimeCo and SignalSoft To Conduct Live Demonstration of New Location-Based Information Services During CTIA's Wireless '99 Conference PRNewswire Joint Effort Extends InfoNow's Enterprise-Wide Inquiry Management Services to Wireless Network DENVER, Feb. 7 /PRNewswire/ -- [ InfoNow Corporation ] (OTC Bulletin Board: INOW) today announced that it will team up with several wireless telecommunications companies to conduct a live demonstration of new location-based information services during the upcoming CTIA's Wireless '99 Conference in New Orleans. The demonstration is a joint effort, utilizing technology from five companies: the New Orleans CDMA network of PrimeCo Personal Communications, Lucent Technologies' Mobile Switching Center, GTE TSI's intelligent network service bureau, SignalSoft's location-based software, and InfoNow's web-based, automated inquiry management services. The CTIA demonstration will show how location-based services can deliver personalized lifestyle, business and entertainment information to wireless subscribers. Using PrimeCo wireless phones, the information will be delivered based on a caller's location and specific request. During the conference, CTIA attendees using the PrimeCo network will be able to experience the service by dialing *FIND to easily access localized information about the nearest restaurants, clubs, attractions and ATMs in the New Orleans area. The five companies will host a press event during CTIA on Tuesday, February 9th at the Ernest N. Morial Convention Center, New Orleans. The schedule includes management presentations, a live demonstration and a question-and-answer session. In addition, there will be ongoing demonstrations of this exciting new location-based information service at Lucent Technologies' booth (#3247) and at the GTE booth (#4815). The InfoNow services deployed in this trial are part of an overall suite of web-based, automated inquiry management services designed to support sales and customer service inquiries across a client's enterprise, including call centers, Interactive Voice Response (IVR) Systems, intranets, and the Internet. As discussed in a separate Company release made today, these services have also been deployed on the recently announced Palm VII(TM) wireless handheld organizer, as part of a joint effort with 3Com and Visa International. "We are excited about this trial and the eventual broad-based deployment of these services," said Michael Johnson, InfoNow's CEO. "It not only extends our ability to serve current clients to this new and fast growing wireless domain but also leverages our existing skills, infrastructure, and information assets to serve a large, new class of potential clients: the wireless carriers in the U.S. and Europe." About InfoNow Corporation InfoNow helps leading international companies Turn Prospects Into Sales(TM) through a modular suite of web-based, one-to-one marketing technologies. InfoNow outsources these services via the public Internet and private intranets to clients in ten countries, including eight of the ten largest global computer and networking firms and six of the eight largest banks in North America, as well as other industry leaders like Allstate, American Airlines, FedEx, Maytag, Shell, Transamerica, United Healthcare, and Visa. For more information, visit www.infonow.com. SOURCE InfoNow Corporation