To: Rich who wrote (54943 ) 2/11/1999 3:21:00 PM From: Trooper Read Replies (1) | Respond to of 119973
Just a matter of time before this one pops! Nettaxi Partners With iWoman.net to Provide Online Content to Women's Corner CAMPBELL, Calif.--(BUSINESS WIRE)--Feb. 11, 1999--Nettaxi, Inc. (NASDAQ OTC BB: NTXY), a provider of preeminent online communities with more than 100 million monthly ad views, today announced a partnership with iWoman.net, a key player in the woman's online market, to provide content to the Women's Corner community. This agreement enables online visitors to receive targeted content, community and commerce within a focused and defined section of the Nettaxi website. The Women's Corner is a place where women of all interests can meet, learn, chat, and have fun with a variety of different women's issues. Together with the iWoman.net content, women will be able to receive useful and important information that is pertinent to their daily lives in both work and recreational situations. Nettaxi's development of the Women's Corner is a direct response to the recognized surge in women's use of the Internet. Women represent 40% of the online population, up 5% since 1994. Female users in the e-commerce arena account for 70% of retail sales and 85% of purchase decisions. "Women's use of the Internet is very different than that of men," says Diane Estrada, Chief Executive Officer, iWoman.net. "Women are relationship and communication driven, and are looking for a two-way interactivity on the Internet. Providing content to Nettaxi's Women's Corner creates a meeting spot for women to have a unique experience that will help to simplify their busy schedules that many women are tasked with on a daily basis." "Nettaxi is committed to creating an exceptional community experience for all its citizens," said Robert Rositano, Jr., Chief Executive Officer, Nettaxi. "The partnership with iWoman.net will enable Nettaxi to provide targeted content and continue to strengthen our competitive position as a provider of premier Web-based communities. We have recognized the increased number of women using the Internet and this is part of our efforts to address the needs of this fast-growing audience." About Nettaxi, Inc. (http://www.nettaxi.com) Nettaxi, Inc., headquartered in Campbell, California, is a provider of preeminent online communities. Through its web site at nettaxi.com and its connected CD-ROM product "Internet The City," Nettaxi provides access to content and services such as free e-mail and personal home pages. Nettaxi's various communities provide citizens access to news, search engines, arts and entertainment information, government records, financial data, educational materials, and sports information. Nettaxi is the first online community to use the eCharge transaction system (http://www.echarge.com) in conjunction with e-commerce, allowing consumers to charge online purchases to their monthly telephone bills rather than to credit cards. About iWoman.net (http://iwoman.net) iWoman is a privately held company in the electronic commerce marketplace. iWoman provides a compelling shopping experience in which users joining together to gain trust, to exchange information and advice, and to purchase products while supporting philanthropic organizations that create beneficial changes for society - shopping that's good for the soul. iWoman is headquartered in Newport Beach, California. Visit www.iwoman.net. Safe Harbor Statement Investors should carefully consider the preceding information as well as other information contained in this press release before making an investment in the Common Stock. Information contained in this press release contains "forward-looking statements" which can be identified by the use of forward-looking terminology such as "believes," "expects," "may," "should," or "anticipates" or the negative thereof or given that the future results covered by the forward-looking statements will be achieved. The preceding matters constitute cautionary statements identifying important factors with respect to such forward-looking statements, including certain risks and uncertainties that could cause actual results to vary materially from the future results covered in such forward-looking statements. Other factors could also cause actual results to vary materially from the future results covered in such forward-looking statements. CONTACT: Nettaxi, Inc., Campbell Robert Rositano, Jr. 408/879-9880 rar@nettaxi.com or The Benjamin Group Kristi Melani 408/559-6090 kristi_melani@benjamingroup.com KEYWORD: CALIFORNIA BW1288 FEB 11,1999 9:10 PACIFIC 12:10 EASTERN