To: Don Johnstone who wrote (76 ) 2/11/1999 8:43:00 PM From: Don Johnstone Read Replies (1) | Respond to of 129
The best ice cream anywhere: newswire.ca !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Canada NewsWire Attention News Editors: Making Ice Cream History D.A.D. Scoops the First Canadian-Made Ben & Jerry's(R) TORONTO, Feb. 11 /CNW/ - Executives and employees of Delicious Alternative Desserts, Ltd. (ASE Symbol ''DD'') cheered as the first Canadian-made tub of Ben & Jerry's(R) Super Premium Ice Cream rolled off its production lines. D.A.D.'s, which secured the license to distribute the Vermont-based Ben & Jerry's(R) products in May of 1998, is producing the super-premium brand at its manufacturing facility in Stoney Creek Ontario. ''It's taken $10 million and more than six months of plant renovation time to get to this point,'' remarked Robert C. Harrison, D.A.D.'s President and C.E.O. ''and we're ecstatic Ben & Jerry's(R) ice cream is now being manufactured right here in Canada.'' With a worldwide reputation for its unique combination of super premium ice cream and generous chunks of all natural ingredients, Ben & Jerry's(R) enjoys a growing Canadian following. The Canadian product will feature pure Canadian dairy products. Giving Back ----------- In the U.S., Ben and Jerry's Homemade, Inc. operates its business on a three-part mission statement emphasizing product quality, economic reward and a commitment to the community. The company gives 7.5% of its pre-tax profits back to the community through employee-led corporate philanthropy and is strongly supportive of children and the family, the environment, and the preservation of family farms. In Canada, D.A.D. has already embraced local children's charities that are diligently committed to improving the lives of Canadian children. Raising the Ice Cream Bar ------------------------- Built to Ben & Jerry's(R) exacting specifications, the Stoney Creek facility incorporates the latest ice cream manufacturing technologies. Ben & Jerry's unwavering commitment to environmentally and socially responsible economies is echoed in the Canadian operation, where D.A.D. meets or exceeds the standards set for environmental waste disposal, food quality, safety and sanitation. ''We believe this plant raises the bar for Canadian dairies,'' says Brian Webster, Senior Technical Advisor. ''Our state-of-the art equipment virtually guarantees the production of the best ice cream anywhere.'' Since the October 1998 introduction of Ben & Jerry's(R) ice cream to grocery stores in southern Ontario and parts of B.C., more than a quarter-million tubs have been sold. D.A.D. offers a prestigious portfolio of licensed brands including Weight Watchers(TM) Ice Milks & Novelties, Cadbury(TM) chocolate bar ice cream and novelties, and Mr. Cookie Face(TM) ice cream sandwiches. Founded by three Canadian entrepreneurs -- David Murray, Rob Harrison and Henry Morton -- D.A.D. is also the owner of the Stoney Creek Ice Cream(TM) brand that it distributes throughout the Golden Horseshoe, and is currently expanding its distribution network from coast-to-coast. -30- For further information: or to arrange an interview with Robert Harrison, please contact Michelle Austin, Laurie Hall, or Judy Lewis at Strategic Objectives Inc.,TEL: (416) 366-7735, FAX: (416) 366-2295, E-MAIL: maustin@strategic-objectives.com This press release concerns more than one organization. To view releases from one of these organizations, please select from below. DELICIOUS ALTERNATIVE DESSERTS, LTD. BEN AND JERRY'S HOMEMADE, INC. !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!