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To: Triffin who wrote (57393)2/22/1999 9:39:00 AM
From: kendall harmon  Respond to of 119973
 
TGO has a CS first boston upgrade and should be watched



To: Triffin who wrote (57393)2/22/1999 9:39:00 AM
From: POLETO  Read Replies (1) | Respond to of 119973
 
CYCH news!

CyberCash, Inc. (Nasdaq:CYCH.O), the world leader in e-commerce
payment technologies and services, announced today the premier of its
one-click shopping service web site, instabuy.com. The web site allows
consumers to sign up for the InstaBuy(R) one-click shopping service
and make purchases from more than 85 online merchants, including
Barnes & Noble, Eddie Bauer, Egghead.com, 1-800 Flowers and Sharper
Image, offering branded products through the Impulse! Buy Network.
"Instabuy.com represents a launch point, a web site where
consumers can get their InstaBuy wallets and start buying online with
ease," said Denis Yaro, executive vice president, CyberCash. "As more
merchants make the InstaBuy service available to their online
customers, shoppers will also be able to sign up when they make a
purchase at any of those sites."
According to Yaro, a consumer can get an InstaBuy wallet without
interrupting his or her shopping experience. During the first purchase
at any InstaBuy-enabled merchant site, the consumer types his or her
payment and shipping information into the merchant's own form. At the
end of the purchase, the consumer is prompted to sign up for the free
InstaBuy service by entering a password for future use. The consumer's
information and password are securely stored under the auspices of a
participating financial institution. First USA is the first financial
institution to offer the InstaBuy service to consumers across the
Internet.
The next time the consumer shops at the same merchant or any
other InstaBuy-enabled merchant, the InstaBuy window pops up on the
merchant's payment page, already loaded with the consumer's purchase
information. The consumer simply enters his or her password and
completes the purchase. The payment information is transferred
directly and securely to the merchant site for payment processing.
"Despite the strength of e-commerce during the recent holiday
shopping season, merchants continue to tell us that customer drop-off
rates remain a significant problem," said Yaro. "When a customer
visits a merchant web site, picks out something to buy, puts it in his
or her 'shopping cart,' but leaves before concluding the purchase,
something is very wrong. By making the transaction easy and safe for
the consumer, the InstaBuy service helps merchants retain these
prospective customers."
Impulse! Buy Network was one of the first Internet commerce
solution providers to announce it would integrate the InstaBuy service
into its online shopping solution. Impulse! Buy Network provides a
market leading merchandising platform that enables branded merchants
to broadcast their best offers into top content sites across the
Internet. With its unique set of merchandising tools, Impulse! Buy is
able to optimize e-commerce effectiveness and pass on the benefits to
content sites, their merchant partners and consumers alike.
"The InstaBuy service is the only solution that truly provides
ease-of-use, security, and portability for consumers, which is why we
felt this technology was important to integrate into our platform,"
said Pierre R. Wolff, vice president of business development at
Impulse! Buy Network.
"Best of all, the integration time was quick and easy so that we
can build and later leverage the base of InstaBuy consumers on the
Internet. The InstaBuy service enables Impulse! Buy to register
consumers once. Then they will be able to shop anywhere within the
Impulse! Buy Network, as well as from our merchant partners who accept
the InstaBuy service on their own web sites. In our opinion, this is
critical to the success of any merchant's long term e-commerce
strategy," Wolff said.
In addition to signing up for the service at the instabuy.com web
site, visitors can learn more about the InstaBuy service and can even
make purchases from the web site to see how it works.
"As soon as people see how easy the InstaBuy service is to use,
they will want to use it all the time when they shop online. The web
site gives them a chance to take it for a test drive," Yaro said.
CyberCash is the world's leading provider of secure electronic
commerce payment technologies and services spanning the retail point
of sale through the Internet. CyberCash, the CyberCash logo and
InstaBuy are trademarks, service marks, registered trademarks or
registered service marks of CyberCash, Inc.
Visit the InstaBuy web site at www.instabuy.com