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Biotech / Medical : PFE (Pfizer) How high will it go? -- Ignore unavailable to you. Want to Upgrade?


To: BigKNY3 who wrote (7061)2/22/1999 12:34:00 PM
From: Anthony Wong  Respond to of 9523
 
Japanese women say Viagra OK is sexist
Published Sunday, February 21, 1999, in the Miami Herald

By MICHAEL ZIELENZIGER
Herald Foreign Staff

TOKYO -- In a nation where men write the rules and women do the dishes, the
Health Ministry's speedy decision to approve the male impotence drug Viagra has
infuriated women's groups.

Why, they protested, did the government approve the new drug in a record six
months, when Japan remains one of the last industrialized nations to ban the
low-dose oral contraceptive for women?

''Of course it's a double standard,'' complained Yoriko Ashino, deputy executive
director of the Family Planning Federation of Japan, which has been crusading to
get the safer version of the pill legalized. ''We've been waiting 10 years to get the
low-dose pill approved and this Viagra medicine is being approved in just six
months.''

''In my view, the basic reason for the delay for approving the pill is discrimination
against women,'' she said in an interview. ''Male bureaucrats and government
officials do not want women to have control over their own fertility. It's a sexist
system.''

Her criticism was echoed by a sales representative for one of the nine
pharmaceutical companies that have doggedly -- but so far unsuccessfully --
attempted to get the low-dose oral contraceptive approved. ''The old men who
run the parliament are dying to try this Viagra,'' she complained bitterly.

The Health Ministry admitted it had put approval of the impotence treatment on a
''fast track.'' It is the first time, ministry officials acknowledged, that research
collected in clinical trials on patients abroad was used to win approval for a drug in
Japan.

''We hope other drugs will also be approved more quickly in the future,'' said
Toshiki Hirai, director of the agency's pharmaceutical licensing division.

Hirai said the agency was impelled to act because a large number of Japanese men
were obtaining the drug illegally over the Internet. Officials estimate that more than
six million Japanese men may suffer from sexual dysfunction that Viagra might help
treat.

In a brief interview following Viagra's approval in December, Hirai refused to
discuss why the drug was approved so quickly using data collected on foreign
patients while the low-dose pill, used by women in more than 100 nations, is still
banned in Japan. He said the country's Central Pharmaceutical Affairs Council,
which screens drugs for approval, has yet to decide whether the pill is safe.

But in an earlier conversation, Hirai's deputy Yasuhide Furusawa said ''social
concerns'' remain a major stumbling block in legalizing the pill.

''There is a significant concern that permitting use of the pill will accelerate the
spread of HIV'' by encouraging sexual promiscuity by women, Furusawa said.

Might there be a double standard for men and women in Japan, Furusawa was
asked.

He squirmed in his chair, shuffled his papers and struggled to come up with an
answer. After a nearly a minute of silence he said: ''Accidentally. Viagra has been
offered at a time when we are looking at foreign data. During discussion of the pill,
we did not accept such foreign data.''

herald.com



To: BigKNY3 who wrote (7061)2/22/1999 12:41:00 PM
From: Anthony Wong  Respond to of 9523
 
Pfizer replies to Ann Landers:-

ANN LANDERS
Use caution before you use
remedies for impotence

Published Sunday, February 21, 1999, in the San Jose Mercury News


BY ANN LANDERS

DEAR ANN: I'm writing about your response to the 59-year-old
man seeking information on impotence. We respectfully believe you
got it wrong.

Your reply refers to herbal products as providing ''very satisfactory''
results to people who wish to enhance their sexual performance.
Herbal products do not undergo rigorous scientific testing. According
to a recent consumer alert by the Federal Trade Commission, no
herbal or all-natural substance has been shown to be an effective
treatment for impotence.

Your column also refers to a Food and Drug Administration
announcement that 69 people have died after taking Viagra. Yes,
there have been deaths reported among the 4 million patients who
have been prescribed Viagra, but no cause-and-effect relationship has
been established.

Your readers should understand that there is a cardiovascular risk
associated with sexual activity, and only a physician can determine
when -- or even whether -- it is appropriate for a patient to resume
sexual relations after a heart attack. As we have always said, Viagra
is not for everyone.

Joseph M. Feczko, M.D.,

senior vice president, medical
and regulatory operations, Pfizer Inc.
New York

DEAR MR. FECZKO: Your honest appraisal is refreshing,
especially since Viagra is one of your biggest sellers. Here's one more:

DEAR ANN: Is it true that Bob Dole has signed on to be the poster
boy for Viagra?
Just Asking

DEAR JUST: I don't know. Ask Elizabeth.

Here is the last word from Consumer Alert in Washington, D.C.: If
the product being pitched to cure impotence is ''herbal'' or
''all-natural,'' dismiss it. To date, no herbal or all-natural substance
has been proven effective in treating impotence. For a free brochure
about impotence, write to the Sexual Function Health Council,
American Foundation for Urologic Disease Inc., 1128 N. Charles St.,
Baltimore, Md. 21201, or call (800) 433-4215
(www.impotence.org).

www7.mercurycenter.com



To: BigKNY3 who wrote (7061)2/22/1999 12:51:00 PM
From: Anthony Wong  Respond to of 9523
 
Viagra wars are heating up
Orlando Business Journal
February 22, 1999

Susan Lundine Staff Writer

TALLAHASSEE -- Business and insurance lobbyists have
dealt a setback to state legislation that would have forced
insurers to address gender equity in an especially delicate area:
the bedroom.

At issue is legislation designed to force companies now paying
for treatment of sexual dysfunction -- such as covering the cost
of the male impotence drug Viagra -- to also pay for birth
control.

"It was no big deal to have insurance coverage for Viagra a
couple of months after it was on the market, while birth control
is not covered and has been on the market more than 30 years,"
says Rep. Steven Effman (D-Plantation). "It is only right and
equitable for insurance to cover all types of medication."

However, the birth control measure, filed by state Rep. Elaine
Bloom (D-North Miami Beach), was killed by the House
Governmental Operations Committee after heavy lobbying by
business and insurance interests.

Those groups countered that the cost of covering birth control
would have increased insurers' and employers' health care costs
by at least 5 percent. And, they argue, it is estimated that for
every 1 percent increase in health insurance premiums, 400,000
people lose health coverage.

The issue is far from over, though: Effman and Rep. Debbie
Wasserman-Schultz (D-Davie) have co-sponsored a similar bill,
which now is headed for hearings in four House committees:
Health Care Services, Insurance, Governmental Operations and
General Government Appropriations.

amcity.com



To: BigKNY3 who wrote (7061)2/22/1999 1:18:00 PM
From: Anthony Wong  Respond to of 9523
 
Pfizer To Take Specific Marketing Measures In Japan - Exec
By Yumiko Ono
-
TOKYO (Dow Jones)--Pfizer Inc. (PFE), which last month recived government
approval to sell its Viagra sexual-dysfunction drug in Japan, is taking a
number of marketing measures specifically for the Japanese market, a company
executive told Dow Jones Newswires.

Pfizer's moves are being watched closely by the Japanese pharmaceutical
industry because Viagra is seen as having a potentially huge impact on the huge
Japanese drug market - yet faces some delicate marketing issues.

It has already caused a national frenzy - some of it negative. Before the
drug was approved, eager middle-aged men imported the drug through middlemen
and self-medicated. One man is reported to have died here last year after
taking Viagra, an incident that received broad play in the media before the
drug was approved.

Takashi Yohkaichiya, vice president and medical director of Pfizer's Japanese
unit, said in an interview that the company is taking an extra step to warn
Japanese patients about Viagra's potential side effects.

Instead of putting a quantity of Viagra pills in glass bottles as in the
U.S., he said, the company decided to enclose two pills at a time in big
blister packs.

Across the back of each package is a warning in huge letters forbidding
patients to combine the pill with nitrate heart medications. "We made it so
that we could write (the warning) on the back of each pill," he said.

Yohkaichiya added that Pfizer has also created brochures with warnings and
instructions aimed at patients taking Viagra. Pfizer plans to distribute the
brochures to pharmacists, who will be asked to give patients the brochure,
along with Viagra. Such brochures are usually frowned upon by the government,
which considers them as potential advertisements. But Yohkaichiya said that
after a discussion, both parties agreed that this drug required additional
information for patients.

The Japanese government acted in an unusually speedy manner to approve the
drug earlier this month, giving the green light in just six months, or about a
third the time it has taken to approve most drugs.

But one thing that is still unclear is when Viagra will actually go on sale.
A Pfizer spokesman said Monday that the company is still waiting to hear from
the Health Ministry on whether the drug will be covered by insurance.

(END) DOW JONES NEWS 02-22-99
04:15 AM



To: BigKNY3 who wrote (7061)2/22/1999 2:30:00 PM
From: Anthony Wong  Respond to of 9523
 
Weekly Prescription Trends (22 February 1999)

Viagra, new weekly prescription numbers were up 2.4% from last week to 69, 740. Refills as a % of total prescription numbers finished off lower at 59.4% compared to 60.2% last week.

Celebrex new prescriptions increased 32.8% to 121,467 for the week of February 12th. This product will be officially launched today.

WLA's Lipitor gained 40 basis points to 43.6% market share of new prescriptions. MRK's Zocor remained flat at 25.8% this week. Bristol's Pravachol lost 30 basis points to 16.5%.

Depression drugs: Forest Lab's Celexa new prescription market share increased from 5.3% to 5.5%. Eli Lilly's Prozac has a new prescription market share of 27.5%. Pfizer's Zoloft has a new prescription market share of 24.5%. Smithkline Beacham's Paxil has a new prescription market share of 23.2%.

askmerrill.com