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Biotech / Medical : Monsanto Co. -- Ignore unavailable to you. Want to Upgrade?


To: Paul Kelly who wrote (1297)2/22/1999 9:39:00 PM
From: Dan Spillane  Read Replies (1) | Respond to of 2539
 
I also think this poor sucker in Brazil is in for more trouble than he bargained for, because this will turn into a real thorny trade issue, involving things way over his head, and he is not the federal government. I suspect there will be some kind of retraction, or he will be ousted. It's really odd to see state (rather than federal) news making headlines on an issue involving world trade. It makes me think this guy was put up to this by Greenpeace, et al.



To: Paul Kelly who wrote (1297)2/22/1999 9:41:00 PM
From: Bindusagar Reddy  Read Replies (1) | Respond to of 2539
 
Well said. This hysteria is definitely the work of FLAT EARTH SOCIETY. They hate science and scientific advances. It is hard to believe in 1999 we have to deal with people like this..But 2000 might be psychologically start a new century with new thinking. 21 st Century will be dominated by Genetic advances and communication advances.

BR



To: Paul Kelly who wrote (1297)2/22/1999 9:52:00 PM
From: Bindusagar Reddy  Respond to of 2539
 
Analyst Sees Celebrex Hitting $1B In Sales In First Yr

By THOMAS BURTON
Dow Jones Newswires

CHICAGO -- A leading health-care
analyst told Dow Jones that, based on
the latest sales numbers, it now is
"conservative" to predict that the
Monsanto Co. (MTC) arthritis-pain drug
Celebrex will hit $1 billion in sales in its
first year on the market.

Meanwhile, those sales figures for
Celebrex's fifth week on the market
show that it is closing in on the sales of
impotence medication Viagra at a
comparable time.

Since Viagra is the No. 1-selling recent
drug in achieving early sales, this
means that Celebrex could easily
become the all-time early top-seller
among recent drugs, said the analyst,
Hemant K. Shah.

"At this point, it is conservative to say
Celebrex will be a billion-dollar drug in
its first year," said Shah.

NDC Health Information Services, which
supplies marketing data to the
pharmaceutical industry, told Dow
Jones that Celebrex sales for the fifth
week of marketing, ended Sunday Feb.
21, hit 155,000 prescriptions. Viagra
achieved 310,000 prescriptions at the
same point in its marketing history. But
NDC's senior vice president, Shel
Silverberg, told Dow Jones that the fifth
week was the highest single week that
Viagra achieved.

And Celebrex is running at about five
times the early sales of the cholesterol
medication Lipitor, which was No. 2
among recent new pharmaceutical
products until Celebrex came along.
Lipitor hit about 30,000 prescriptions
during its fifth marketing week, in 1997,
according to Silverberg.

Lipitor is projected to be a $3 billion
drug this year.

Monsanto co-markets Celebrex with
Pfizer Inc. (PFE), the maker of Viagra
and also the co-marketer of
Warner-Lambert Co.'s (WLA) Lipitor.

The joint marketing of Celebrex truly
starts only this week, with sales just
beginning. Yet without such "detailing"
visits to doctors, Celebrex already has
grabbed about 16% of the pain
treatment market, Shah said.

Celebrex is the forerunner of a new
class of arthritis drugs known as Cox-2
inhibitors. They act against an enzyme
called cyclooxygenase-2, or Cox-2 for
short. The Cox-2 drugs have special
promise, in the view of many
rheumatologists and internists, because
clinical data suggest that these
medications may not cause damage to
patients' gastrointestinal tracts, as
current drugs do. The next Cox-2 drug
likely to be approved by the Food and
Drug Administration is Merck & Co.'s
(MRK) Vioxx.

- Thomas Burton; 312-750-4123

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