To: Internet Guru who wrote (17 ) 2/25/1999 2:27:00 PM From: scouser Read Replies (1) | Respond to of 221
Just out from BFN......recommend buy TOCK... NOT JUST ANOTHER INTERNET COMPANY While Topclick may seem like just another internet company trying to take advantage of the high valuations of internet stocks by coming public at such an ideal time, this is not the case. Topclick is a fully functional search engine and portal site. The latest version of this search engine technology will be released shortly, and will make significant improvements over the already top-end portal search functionality. Topclick describes itself as "the first Internet directory to Top Guides and Top Content sites. The Company is not a substitute to other search and content tools, but rather a jumping off point to those guides. Topclick speeds up the information location process by offering a choice of the Top Guides and Top Content sites in one environment. Topclick packages the Best Internet Research Resources and the Top Providers of Products and Services into one web site in an uncluttered web site. The mission of Topclick is "to advance the simplicity and speed with which people retrieve information on the Internet." To guide users to the highest quality of information, Topclick covers the top guides and search engines including Yahoo!, Excite, Lycos, Lycos Top 5%, Looksmart, Infoseek, Snap!, Webcrawler, AOL Netfind, Magellan, HotBot and Alta Vista. PORTAL SITE WITH NO BANNER ADVERTISING One key aspect to Topclick that may set the company apart from competing portal sites is that users will find no banner advertisements on the Topclick portal site. The company feels banner advertisements only detract from the real content users are looking for, and is thus not worth including. Develop monthly traffic of 30 million unique searches and 90 million page views by December, 1999, to be recognized by 75% of North American Internet users as being the No. 1 provider and Brand Leader of Packaged Top Guide and Top Sites Information by Dec. 1999, and to create a Top 10 Portal Site and Top 10 site for visitor traffic by Dec. 1999. Their primary business objective is to create the best 'Customers Answers' interface on the Internet by December 2000.