Probart, perhaps some of the other web threads on SI. What PROG really needs is a money manager to comment on PROG as an investment tip in a magazine. INDIVIDUAL INVESTOR, BUSINESS WEEK, INVESTOR'S BUSINESS DAILEY, etc.. I've seen this happen with much less worthy stocks and they attract a strong following. PROG has "walked the walk" in being fiscally responsible. It deserves the attention. I think PROG's new PR firm could be doing a better job of dissemenating PROG's story to new analysts and money managers. Although, PROG's CFO and CEO are doing the most that they can with press releases, which I'm grateful for.
PROG's brass needs to also attend the various tech events where they present their story to analysts. Such as the Montgomery event or Hambrecht and Quist.
Here's today's full announcement:
Programmer's Paradise, Inc. Announces Internet
Expansion Plans
Introduces New Online Directory
Year to Date Web Sales Up 198% Over Previous Year
SHREWSBURY, N.J.--(BUSINESS WIRE)--March 1, 1999-- Programmer's Paradise(r),Inc. (Nasdaq:PROG - news), the
international computer products marketer, announced plans for the launch of a new online directory resource site for
developers. The new site, www.programmersdirectory.com, which is expected to be unveiled on March 8, 1999, will provide
programmers with current news and industry topical information, as well as a wealth of valuable connections to all the leading
developer supporting websites.
''Our Internet revenue growth continues to accelerate as each month is establishing new record sales levels. Our February
revenues grew 42% over January revenues, and increased 216% when compared to February 1998. Our Internet focus has
been to build a community for our customers where the latest technological products can be found and extensive product
knowledge can be gained,'' stated Bill Willett, Chairman and Chief Executive Officer of Programmer's Paradise, Inc. ''This
directory is the next step in our community building project. The site is certainly a 'value add' to our customer base, and it will
also provide increased developer-related traffic within the network of Programmer's Paradise sites, as well as increase our
revenue potential by expanding advertising opportunities into new categories beyond our current focus.''
The directory will reference user groups, conferences, consulting services, shareware, publisher support resources, journals,
career-related resources, Y2K information, training and educational opportunities, and the latest community-related news.
Future plans call for on-line discussion forums amongst members of the development community.
''We expect programmers will utilize our directory as a logical starting point for seeking out developer-specific information on
the Internet,'' continued Mr. Willett. ''Programmer's Paradise has long been relied upon in the community for providing
in-depth information on the thousands of products we market to software developers. The programmers directory is a logical
next step in providing our customers with rapid access to information, resources and services on the Internet, related to their
profession.''
Programmersdirectory.com will join the expanding family of Programmer's Paradise websites operating or under development
including publisher stores for Microsoft, IBM / Lotus, Inprise and Sun Microsystems, content site stores for Dr. Dobbs
Magazine, Web Review Online Magazine, Sunworld and Javaworld online magazines, and TechBooksParadise.com.
Programmer's Paradise(r),Inc. is an international marketer of software targeting the software development professional and
information technical professionals within enterprise organizations. Programmer's enhances software development productivity
by providing a single-source for software development tools from industry-leading vendors selected on the basis of features,
quality, price and warranty. The Company offers over 35,000 titles from more than 2,000 publishers and manufacturers, and
distributes these products through multiple distribution channels. The Programmer's Paradise Web site is www.pparadise.com.
Bill Willett can be e-mailed at bill.willett@programmers.com.
The statements in this release concerning the Company's future prospects are forward-looking statements that involve certain
risks and uncertainties. Such risks and uncertainties include the continued acceptance of the Company's distribution channel by
vendors and customers, the timely availability and acceptance of new products, and contribution of key vendor relationships
and support programs.
|
