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Technology Stocks : DoubleClick Inc (DCLK) -- Ignore unavailable to you. Want to Upgrade?

To: Doug Robinson who wrote (764)	3/4/1999 11:19:00 AM
From: SteveG	Read Replies (1) \| Respond to of 2902

here's the DLJ report: RATING: Buy Change: None 12-Mo. Target: $160 IMPORTANT POINTS 1. DoubleClick announced yesterday that its recently-launched DART for Advertisers Program has captured 15 high-profile clients, including Dell Computer Corp. 2. The DART for Advertisers Program is part of DCLK's Closed Loop Marketing Solution launched in October, and enables advertisers to control the delivery of their ad campaigns using DCLK's DART ad serving technology, measure and analyze their long term results, and close the loop between advertising and sales. 3. We view this technology as critical to exploiting the powerful targeting capabilities afforded by the Web, as it brings this power directly into the hands of advertisers. As the provider of direct selling capabilities, Doubleclick benefits on all sides with its solutions for both publishers and advertisers. 4. Reiterate Buy Rating. DoubleClick is a pure proxy for Internet advertising, and is executing on all fronts.

To: Doug Robinson who wrote (764)	3/5/1999 9:54:00 PM
From: Susan G	Respond to of 2902

Doug - Thanks! It was your post that cause me to jump into DCLK which I had been watching very closely. I never did see it show up on the Yahoo newswire so the timely post was much appreciated!