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Technology Stocks : Preview Travel (PTVL) ---- Via...Excite & AOL -- Ignore unavailable to you. Want to Upgrade?

To: Scott Moore who wrote (523)	3/8/1999 11:28:00 AM
From: TLindt	Read Replies (1) \| Respond to of 728

(PR NEWSWIRE) Lufthansa and Preview Travel Announce Marketing Cooperation Lufthansa and Preview Travel Announce Marketing Cooperation Agreement Innovative Companion Fare Program Kicks Off Alliance NEW YORK and SAN FRANCISCO, March 8 /PRNewswire/ -- Lufthansa German Airlines and Preview Travel, Inc. (Nasdaq: PTVL) today announced an integrated marketing alliance to boost online sales of Lufthansa tickets. As part of the agreement, Preview Travel will highlight Lufthansa offerings to increase interest and brand recognition on the World Wide Web. To launch the partnership, Lufthansa is offering Preview Travel customers deeply discounted companion fares from select U.S. cities to exciting destinations in Europe, such as Budapest, Milan, Venice and Moscow. Travelers who purchase a round-trip ticket at the lowest published fare can take a companion at a 50% discount. Tickets for a third and fourth companion will be discounted 60% and 70% respectively. All tickets must be purchased by March 21, 1999 and additional restrictions apply. Complete details on this promotion are available at www.previewtravel.com. "We are delighted to be working with Lufthansa to further develop online travel sales in the global marketplace. This alliance is an important piece of Preview Travel's strategy to work with leading travel and technology partners," said Paul Nelson, senior vice president of travel industry relations at Preview Travel. About Lufthansa Lufthansa carries more passengers world-wide than any other European airline-serving more than 300 cities in nearly 90 countries around the world. In addition to these services, the airline offers its passengers access to the most comprehensive route network in the world with the Star Alliance network, an integrated, global partnership with United Airlines, Air Canada, Thai Airways International, SAS-Scandinavian Airlines System, and Varig Brazilian Airlines. About Preview Travel Preview Travel, Inc. is a leading provider of branded online travel services for leisure and small business travelers. It offers one-stop shopping for airline tickets, vacation packages, car rentals, hotels and cruises, as well as integrated access to travel information, merchandise, news and resources. Preview Travel has more than 6 million registered subscribers and reported gross bookings of $200.1 million in 1998. Preview Travel is one of the Top 50 Most Visited Web Properties according to Media Metrix (Jan. '99) and was ranked the Number One Online Travel Service by Gomez Advisors (Spring '99). The company operates its own award-winning Web site at www.previewtravel.com and the primary travel service on America Online at AOL keyword: previewtravel. In addition, Preview Travel provides the primary travel services on AOL.com, Excite, Lycos, Snap and USA Today. SOURCE Lufthansa German Airlines and Preview Travel, Inc. -0- 03/08/99 /CONTACT: Beth Purdue of Lufthansa Airlines, 516-296-9674, bpurdue@lh-usa.com; or Scott Radcliffe of Preview Travel, Inc., 415-439-1370, sradcliffe@previewtravel.com/ /Web site: previewtravel.com (PTVL) CO: Lufthansa German Airlines; Preview Travel, Inc. ST: New York, California IN: AIR MLM ADV SU: PDT * end of story *