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To: steve harmon - analyst who wrote (595)	3/13/1999 6:28:00 PM
From: EyeDrMike	Read Replies (2) \| Respond to of 4337

yeah, but how much punch do they get for their advertising dollars if this fight ends in the first round? And what target audience are they reaching. Perhaps i'm being overly critical, but i think there are many better ways these advertising dollars could have been spent. btw, enjoy your insights immmensely.

To: steve harmon - analyst who wrote (595)	3/14/1999 10:32:00 AM
From: The Swordsman	Respond to of 4337

If you really thought that was a great marketing idea, what do you think about this one? TSIG.com today announced the completion of two agreements with Lifetime Learning Systems ("Lifetime Learning") of Stamford, Conn., a division of Primedia, NSE (PRM), for nationwide in-school fund-raising programs for TSIG's My PhotoCard and My MusicCard programs. Under the agreements, the schools will be conducting fund-raising programs using My PhotoCard for Kodak film and film processing services, and My MusicCard for CDs, DVDs and cassettes. Both programs will benefit the participating schools and the National Music Foundation, as well as TSIG.Com. In the My PhotoCard program, Lifetime Learning will create, produce and distribute fundraising kits for implementation at more than 48,510 elementary schools nationwide. In the My MusicCard program, Lifetime Learning will generate and distribute fund-raising kits to more than 53,725 middle and senior high schools. Both programs are exclusive and will be available to 50,000,000 students. There's much more but this should whet anyone's appetite. The real key will be in understanding the incentive for the students. It's not your usual school fundraising program. My Card is positioning itself beneath the radar of conventional I Net based marketing and the attendant expenses. Not to mention that actual savings that accrue to the customers. A stealth marketing campaign. Coming to households near you anyday now. TSIG.Com also takes orders over their 800 number system for those that do not have computers or are unwilling to expose their credi card #'s on the net. Fully 60% of the current Internet population. A fully reporting BB OTC company headed for the NASDAQ anyday now. sword