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Microcap & Penny Stocks : Rande Is. . .FISHING. . [under $1.50] -- Ignore unavailable to you. Want to Upgrade?

To: Rande Is who wrote (1237)	3/17/1999 9:38:00 AM
From: David Helms	Read Replies (1) \| Respond to of 4766

PLCO news: BTW Rande...your theory on BB's is playing out today....PLCO UP 1/4 on the news: Wednesday March 17, 6:00 am Eastern Time Company Press Release SOURCE: Play Co. Toys & Entertainment Corp. Play Co. Toys & Entertainment Corp. Announces 40.7% Overall Store Sales Increase For February 1999 -- New Website (www.toyswhypayretail.com) has begun generating sales -- Company signs advertising agreement with America On Line ("AOL") OTC SYMBOLS: Common Stock - PLCO Series E Preferred Stock - PLCOP Series E Preferred Stock Warrants - PLCOW SAN MARCOS, Calif., March 17 /PRNewswire/ -- Play Co. Toys & Entertainment Corp. (''Play Co. Toys'') today announced that its overall store sales for the month of February 1999 were up by 40.7% over its overall store sales in February 1998. Same store sales in the month of February 1999 were up by 2.2 percent, over the sales of February 1998. Richard Brady, President of the Company stated, ''We are pleased with our continued sales growth. Our expansion into specialty, collectible and educational toys along with our new store site selection is proving to be a winning combination. We currently have eight new stores planned for 1999. We are especially excited about the opening of our new Toys International stores in The Venetian Hotel in Las Vegas and Pier 39 in San Francisco. We expect to open those two stores in our June quarter.'' Play Co. Toys also announced that it has begun to generate sales through its new website (www.toyswhypayretail.com). The Company has entered into an advertising agreement with America On Line (NYSE: AOL - news) to help support this website. The website incorporates e-commerce features from Cybercash (Nasdaq: CYCH - news) and Mercantec Inc. Play Co. Toys previously announced (in February) that it posted record results for the nine-month period ended December 31, 1998. The Company posted sales of $27,171,662, a $9,403,629, or 52.9%, increase over its comparable 1997 nine-month sales of $17,768,033. Play Co. Toys generated net income of $1,008,143 for the nine-month period ended December 31, 1998 compared to a loss of $(868,917) for the nine-month period ended December 31, 1997. Play Co. Toys is a toy retailer with 25 stores located in southern California, Arizona, Illinois, Michigan, Nevada and Texas. The Company operates under the Play Co. Toys, Toys International and Toy Co. tradenames. Play Co. Toys specializes in offering educational, specialty, collectible, and traditional toys. Statements contained in this press release which are not historical facts may be considered forward looking information with respect to plans, projections, or future performance of Play Co. Toys as defined under the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties which could cause actual results to differ materially from those projected. SOURCE: Play Co. Toys & Entertainment Corp.