To: Dan Spillane who wrote (1653 ) 3/17/1999 12:25:00 PM From: Anthony Wong Respond to of 2539
3/17 Novartis Enters Biotech Race For Cereal, Herbicide-Resistant Corn Seen By 2003 LONDON (Dow Jones)--Swiss multinational Novartis AG (Z. NOV) is planning to enter the cereals market in a bid to boost sales of the company's gene-modified seed, Wolfgang Samo, head of the Novartis Agribusiness Division, told Dow Jones Newswires this week. Developing cereal crops would give Novartis access to a vast market. The value of the world wheat market alone for biotechnology companies was put by one industry analyst at around $70 billion. Research is underway to engineer a variety of barley which would be easier to malt, said Samo. He said the market for such 'output traits', qualities designed to benefit the processor or consumer of the crop, is even larger than the market for crops engineered to resist weeds and insects. "Input traits are just the door openers for biotech. Output traits (will) determine the market - I think it is unlimited," said Samo. The acquisition of French grain seed company C.C. Benoist S.A. last year, the second purchase of such a company by Novartis, should help Novartis to eventually penetrate the wheat market. Although Novartis is not currently running any research projects on wheat, a spokesman said developing a herbicide-resistant wheat seed is a long-term aim for the company. Sales of herbicide resistant seeds and their compatible pesticides are already big business for German biotechnology firm AgrEvo GmbH and Monsanto Corp (MTC). Sales of Monsanto soybeans engineered for resistance to its own brand of herbicide, Roundup, have boomed in the U.S. over the last year. By delaying the start-up of research projects into wheat, Novartis risks falling behind other biotechnology companies. A spokesman for Monsanto, which sources say has made the most progress of all biotechnology firms towards genetically modifying wheat, said it aims to have its wheat on the market within the next five to seven years. "We are not really a big wheat seeds company," said Samo. "We will first get to know the market better before embarking on big GMO (genetically modified organism) projects." Samo said research is still being conducted into the herbicide - called a protoporphyrinogen oxidase inhibitor, or PPO - that would eventually work together with Novartis herbicide-resistant crops. He said Novartis PPO-resistant corn, which would be marketed in conjunction with PPO, should be on the market by 2003. The company already sells corn seeds genetically modified to produce bacillus thuringiensis, an insect-killing bacteria. "We have the chemical pesticide in development. It is not yet fully developed," Samo said. A research manager at the company has said the new Acuron gene, which makes plants resistant to PPO, could eventually be applied to wheat, soybeans and rice. According to Samo, Novartis genetically modified wheat is "quite a long way down the line". Novartis will be aided in marketing corn by its joint venture with U.S.-based Land O' Lakes Inc., which is, according to Samo, among the largest cooperatives of corn producers in the U.S. Engineering new genetically modified varieties of rice is not part of Novartis' immediate plans, Samo said. He added that Novartis donated the right to use its Bt gene in rice to the International Rice Research Institute in the Philippines. Using the Bt gene, the IRRI is trying to develop a rice resistant to the plant hopper, an insect which damages rice crops in much of southeast Asia. -By Daniel Balint-Kurti 44-171-832-9561; daniel.balint-kurti@dowjones.com (END) DOW JONES NEWS 03-17-99 06:06 AM