To: SMALL FRY who wrote (28443 ) 3/19/1999 1:38:00 AM From: SMALL FRY Respond to of 120523
NETE - update... the e-commerce initiative... (UPDATE) Netegrity Shares Soar After Firm Is Lauded By Publication Dow Jones Online News, Thursday, March 18, 1999 at 20:11 NEW YORK -(Dow Jones)- Netegrity Inc. shares hit a new 52-week high Thursday after Massachusetts Investor's Digest called the company "a hot new Internet firm." Shares of Netegrity (NETE) closed on the Nasdaq Stock Market at $15, up 90%, or $7.125 on volume of nearly 10 million compared with a daily average of 144,200. Netegrity spokeswoman Alana Gentle said the regional monthly investors' digest published an interview with Chief Executive Barry Bycoff. The publication then disseminated a press release promoting the article via Business Wire and Yahoo, said Gentle. "We're in the quiet period right now," the spokeswoman said, "so obviously we're not out there promoting the stock." In the interview with Massachusetts Investor's Digest, Bycoff outlined his strategy for Netegrity, saying its recent reseller agreement with Netscape Communications Corp. will significantly expand the potential reach of its SiteMinder software product. SiteMinder, Netegrity's lead product, controls computer user access in electronic commerce applications. Bycoff believes the benefits of the deal will be even greater since Netscape has completed its merger with America Online Inc. Bycoff attributed Thursday's stock price climb to the Massachusetts Investor's Digest article and to a preliminary proxy statement filed Tuesday. In the proxy statement, Netegrity said it received $4.6 million in financing from Fidelity Securities, said Bycoff. Bycoff called the magazine article the company's "coming-out party." He said Netegrity has been conservative about promoting the company and discussing its strategies. Bycoff said the company operates in an area where there is a "market opportunity" as defined by research groups. Since e-commerce is a new industry, there is a "great opportunity for acceleration," said Bycoff. Netegrity plans to continue to seek business partners to advance its marketing, sales and development opportunities, he said. The executive believes partnerships, like the one it has forged with Netscape, allow it to capitalize on the sales and distribution channels of its partners. Christina Cheddar; 201-938-5400 Copyright (c) 1999 Dow Jones & Company, Inc. All Rights Reserved. Companies or Securities discussed in this article: Symbol Name NYSE:AOL America Online Inc NASDAQ:NETE Netegrity Inc