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To: rupert1 who wrote (54485)3/23/1999 8:14:00 AM
From: rupert1  Respond to of 97611
 
Oops! I confused pfennings with percentages. CPQ is not improving on Frankfurt - its actually weakening slightly on a percentage basis.



To: rupert1 who wrote (54485)3/23/1999 8:16:00 AM
From: hlpinout  Read Replies (1) | Respond to of 97611
 
Morning victor,

I'm not sure what Joe Kernan on CNBC was trying to say this morning.
He showed Dell, CPQ, Intel, and Cabletron charts and alluded to
possible earnings problems but didn't go anywhere with it. Seems a little early to take more shots at CPQ.

From IBD:

Is a PC Free? Depends On
What 'Is' Is No Free Lunch;
Can There Be Free PCs?
Are Best PCs In Life Free?
Jury Is Out

Date: 3/23/99
Author: Nick Turner

Is there really such a thing as a free personal
computer?

Several offers for free and nearly free PCs have
emerged in the last few months. But no
companies have demonstrated the ability to make
money by selling computers for little or nothing,
analysts say.

The latest deal that some say is too good to be
true comes from Microworkz Computer Corp., a
private Seattle-based manufacturer. The
company announced March 15 a full-featured
PC without a monitor for $299. The machine
comes with a year of Internet access.

Since the Internet service normally costs $240,
the deal essentially gives consumers the PC for
$50, say Microworkz officials.

Microworkz joins such companies as Emachines
Inc. and Free-PC Inc. in pushing down prices.
But each is using a different business model. Only
Emachines, which sells models for $399 and up,
has shipped PCs in volume.

Consumers face a confusing array of choice over
the next few months. They'll likely see a lot of
good deals, but product supply may be tight.
And there are no guarantees that the companies
selling these PCs will be around forever.

Pasadena, Calif.-based Free-PC Inc. has the
most dramatic approach so far. The closely held
company announced last month that it would give
away PCs with monitors for free.

Customers apply for the machines by filling out
an online questionnaire. They must provide
demographic data such as age, income, marital
status and hobbies.

The information is used to customize ads that will
appear on the screens of the free PCs. Free-PC
requires its users to spend at least 10 hours a
month in front of the computer.

The idea is that ad revenue will subsidize the cost
of supplying the Compaq Computer Corp.
machines.

''Consumers live with advertising every day on
TV and radio,'' said Steve Chadima, vice
president of marketing for Free-PC.

Many people seem to be willing to put up with
the ads. So far, 1.2 million people have filled out
the Free-PC survey and are waiting patiently for
their PCs.

They may be waiting some time. The company
will start shipping the first of a mere 10,000 PCs
by mid-May. And it hasn't announced when
more PCs will be delivered.

For now, your odds of getting a free PC are slim.
One out of 120 applicants can expect to have
their applications approved. Chadima says,
though, the company wants to ship a million PCs
within the next year.

Buyers looking to avoid the ads have other
options. Some low-cost PC makers are taking
advantage of the Free-PC hype to run
counter-promotions. Microworkz, for example,
is putting labels on its products that say
''Ad-Free-PC.''

Microworkz President Rick Latman doesn't think
the majority of consumers will accept
advertising-funded PCs.

''It's a lot to pay,'' he said. ''There are certainly a
lot of strings attached.''

But Microworkz's credibility also has been
questioned. It plans to sell a PC for $299, which
competitors and analysts say can't be done
without losing money.

And it may be too small to produce a lot of PCs,
they say. Microworkz officials contend they have
the capacity to build 200,000 PCs a month.

Though it's also a relative newcomer to the PC
field, Fremont, Calif.-based Emachines already
has emerged as one of the biggest names in the
budget PC market.

Launched in November, the company sold 37%
of sub-$600 PCs in January, according to
InfoBeads, a research subsidiary of Ziff-Davis
Inc. Emachines earned the No. 5 spot in the U.S.
retail PC market, edging out Apple Computer
Inc. and other notables.

But so far, Emachines hasn't matched the prices
of its smaller competitors. Its cheapest machine
costs $399 - without a monitor - and Emachines
has no immediate plans to drop the price.

''The $299 PC is just an attention-getter,'' said
Emachines Chief Executive Stephen Dukker.

Hold the Fort,

hio