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Politics : Ask Michael Burke -- Ignore unavailable to you. Want to Upgrade?


To: Knighty Tin who wrote (53068)3/23/1999 12:17:00 PM
From: Skeeter Bug  Read Replies (1) | Respond to of 132070
 
mike, did you hear that $26 is spent in net advertising for each net sale? 10 times the average for outdated bricks and mortar stores.
please define outdated! ;-)

beyond.com spends 85 cents in advertising for every dollar in sales. those net customers are beating down the door to buy for convenience's sake... right??? right??? ;-)



To: Knighty Tin who wrote (53068)3/23/1999 12:40:00 PM
From: Thomas M.  Respond to of 132070
 
The one thing I can see AOL has in its favor is the chat rooms. AOL's critical mass might be a kind of barrier to entry in this biz.

Tom