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To: Glenn D. Rudolph who wrote (20513)3/23/1999 4:27:00 PM
From: Jenne  Read Replies (1) | Respond to of 27307
 
Yahoo! may be eyeing eBay too

Yahoo! mulls the possibility of joining forces with online auctioneer eBay.

By Steven Vonder Haar, Inter@ctive Week Online
March 23, 1999 7:08 AM PT



Yahoo! may have more than just Broadcast.com in its acquisition sights.

The navigation hub, which already is in the midst of talks to acquire rich-media content aggregator Broadcast.com (Nasdaq:BCST), also has mulled the possibility of joining forces with high-profile online auctioneer eBay (Nasdaq:EBAY), as well.











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"Both have definitely been thought about, that's for sure," Yahoo! Co-Founder Jerry Yang said in reference to the navigation hub's interest in Broadcast.com and eBay.

Yang made his comments in an interview late last week, just prior to a new round of media reports that Yahoo! (Nasdaq:YHOO) is in active negotiations to acquire Broadcast.com. Yahoo! executives, including Yang, declined to comment on specific merger talks.

Talks boost Broadcast.com stock
The Wall Street Journal today reports that Yahoo! is considering offering as much as $120 per share for Broadcast.com -- a stock swap that would peg Broadcast.com's value at more than $4 billion. Yahoo!'s market capitalization reportedly is $32.8 billion.

Speculation swirling around a possible merger sent Broadcast.com's shares soaring Monday, closing at $116.50, up $31.50 for the day. Yahoo!'s shares dropped $5 per share for the day, closing at $165.

For several months, Broadcast.com has been considered a likely merger candidate for Yahoo!. Broadcast.com could help beef up a Yahoo! suite of streaming video and audio services that could be offered by the navigation hub. More than a year ago, the two companies struck a distribution alliance that gives Yahoo! a small minority investment stake in Broadcast.com.

"I think they're really smart people," Yang said of Broadcast.com. "We know them fairly well because of our investment and all this other stuff, but eBay is very interesting too."

The main stumbling block to a deal with eBay is its hefty market valuation. Current stock prices peg eBay's value at more than $18 billion -- a significant investment even for the highly valued Yahoo!.

"I think they have taken a concept that most people didn't really understand, including ourselves, and executed in almost every way perfectly," Yang said of eBay's online auction model.

Although Yahoo! still is in the midst of acquiring personal home page publisher GeoCities in a deal that likely will take at least another two months to complete, the navigation hub is not averse to managing multiple deals simultaneously, Yahoo! Chief Executive Officer Tim Koogle said last week.

"We can do concurrent acquisitions," Koogle said. "We kind of always have. We've actually done more acquisitions than most people know."

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