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Strategies & Market Trends : Stock Watcher's Thread / Pix of the Week (POW) -- Ignore unavailable to you. Want to Upgrade?

To: Stock Watcher who wrote (4942)	3/25/1999 3:24:00 PM
From: Alan Boyd	Read Replies (1) \| Respond to of 52051

PRFM I think is close to bottom @ 2 7/8 - 3. Using SWAG* 52 week low 28OCT98, since then the float has probably turned over around 10 times (25+million shares traded since then, float is around 2.0 million shares). Of course some of those shares have been held and not traded, while others have been traded many times. Can't see much room left to go lower, though always possible. Latest news of opening of www.perfumaniawholesale.com combined with 3 months of increasing same store sales is encouraging. And a whiff of "increasing shareholder value" is now present. MIAMI--(BUSINESS WIRE)--March 15, 1999--Perfumania, Inc. (NASDAQ: PRFM), the nation's largest perfumery chain, announced today that its Board of Directors authorized the Company to retain an investment banking firm to investigate options with regard to its Perfumania.com web store. In announcing the Board's decision, Ilia Lekach, Chairman and Chief Executive Officer of Perfumania, said, "Having established Perfumania.com as a premier web store in the fragrance industry, we want to investigate alternatives that will further enhance Perfumania's shareholder value." Mr. Lekach added. "Our goal is to look at every option available to us for Perfumania.com, including a partial sale or spin-off of this valuable property." I'm in long at just a shade under 3. SWAG (for those who haven't used it before) Silly Wild @ss Guess. My method of doing T/A.