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To: Thomas Sprague who wrote (25519)	3/29/1999 5:25:00 PM
From: Robert	Read Replies (1) \| Respond to of 152472

FYI. NTT Mobile Communications Network Inc., Japan's dominant cellular phone operator, will lose market share in the Tokyo region to rival IDO Corp.'s cdmaOne system, said Keiji Tachikawa, NTT DoCoMo president. IDO, Japan's fourth largest cellular phone company by market share, next month will introduce the cdmaOne standard, which offers improved sound quality and higher data transmission capacity than the current PDC, or personal digital cellular, standard developed by NTT DoCoMo. Tachikawa didn't say how much share he expects to lose to cdmaOne in the Tokyo market in the year beginning April 1. He did say that the company will maintain its current market share at the nationwide level in the year. NTT DoCoMo controls about 57% of Japan's cellular phone market nationwide with more than 40 million users, about the same market share as a year earlier. The company has a 68.4% share in the Tokyo region, where it competes with IDO, an affiliate of Toyota Motor Corp.; a unit of the Tu-ka Cellular group owned by DDI Corp., Japan's third largest telecommunications company; and a unit of the Digital Phone group partly owned by Japan Telecom Co., the nation's No. 4 telecommunications company. DDI Cellular group, which operates outside the Tokyo region, introduced the cdmaOne to southern, western and northern Japan last July. IDO's introduction of the system to Tokyo will make the system usable nationwide. DoCoMo's has competitive services against cdmaOne, said Tachikawa. Users who want fast data transmission can use the company's PHS, or Personal Handy-phone System, which has much higher data transmission capability than cdmaOne. NTT DoCoMo shares fell 140,000 yen to 5.83 million. Robert.