To: Mylan Hart who wrote (22839 ) 4/1/1999 8:01:00 AM From: REW Respond to of 44908
Golin/Harris signed TSIG.com as the first OTCBB company to be represented by them. They saw a unique business model with no discernable competition. This is an example from them describing their functions, and I assume with permission, for specific clients. Golin/Harris is honored to be an integral part of DaimlerChrysler Corporation's communication efforts. We've worked side-by-side with our clients on every new product launch, starting with the Dodge and Plymouth Neon in 1993 through the recent introduction of the 1998 Dodge Durango. Golin/Harris also helped DaimlerChrysler drive onto the information superhighway with the launch of a media-dedicated web site. As DaimlerChrysler's public relations partner since 1991, we draw on our experience in research, branding, new media, crisis communications, media relations, public affairs, consumer marketing and community relations. For more than 25 years Golin/Harris has been servicing Midas, the leader in the undercar segment of the automotive aftermarket industry. Golin/Harris manages a national community relations program for Midas called Project Safe Baby. This on-going program allows the public to purchase discounted child safety seats at participating Midas dealers around the country. Project Safe Baby has been extremely successful in helping Midas build and maintain relationships with the community and several key government agencies, as well as positioning it as a company concerned about the automotive safety of children. Golin/Harris performs a wide variety of public relations functions for Michelin on both domestic and global scales. In the United States, Golin/Harris recently executed a successful national media relations campaign to promote the launch of the new MXV4 ZP, Michelin's zero-pressure tire. To strengthen Michelin's brand awareness, Golin/Harris is developing promotions for the 100th anniversary of the Michelin Man in 1998. Internationally, Golin/Harris acts as a consultant to several of Michelin's foreign markets by conducting media training and developing global communication strategies.