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Non-Tech : LCS Golf (LCSG) -- Ignore unavailable to you. Want to Upgrade?

To: Mr Metals who wrote (527)	4/6/1999 11:13:00 AM
From: LORD ERNIE	Read Replies (1) \| Respond to of 626

news: News article received, Monday, April 05, 1999 11:11:01 AM EST Taylor Stuart Financial Announces Investment Opinion on LCS Golf LAKE SUCCESS, N.Y. (April 5) BUSINESS WIRE -April 5, 1999-- - Taylor Stuart Financial Reiterates Strong Buy On LCS Golf - - Raising Revenue Forecast for 1999 from $10 Million to $15-17 Million - - Sets Long Term (12-24 months price target of $10 per share) - LCSG (Nasdaq:LCSG) announces on 3/30/99 that GolfUniverse.com will provide Internet access service through RACO Industries and CCISI Internet solutions. This new addition to LCSG business plan combined with strategic partnership with Las Vegas Internet Partners and Golfers Guide adds potential for additional revenue and earnings not previously included in our 3/15/99 recommendation. LCS Golf continues to add strategic alliances and accretive acquisitions/joint ventures to its business mix. Management has indicated a strong commitment to aligning LCSG with a major Internet portal in the near term. Management has additionally indicated the filing of form 10 to be forthcoming during calendar year 1999. The significance of what LCS has amassed in the last 10 months is nothing short of incredible. LCS has amassed what companies typically spend millions of dollars on trying to create valuable databases. Through its web sites of GolfUniverse.com and PlayGolfNow, its new foray into being an Internet service provider catering to golf enthusiasts and the recent acquisition of Golf Promo, Inc., LCS has created an invaluable capability. LCS's strongest asset is and will continue to be its extensive and continually growing database of golfers and golf related consumers. This is the true crown jewel of LCS-superior target marketing power. Target marketing capability significantly more valuable than a mass marketing capability as a captive audience is infinitely more valuable than a random one. With a database of 3.2 million golfers and the alliance with Las Vegas Internet Partners providing them advertising exposure to over 10 million golfers, LCS's target marketing ability is virtually unparalleled. This database is only going to continue to get larger and more valuable. The ability to target market the golf community with tremendous effectiveness and cost efficiencies is pivotal to LCS's franchise value. Not only will LCS be able to leverage this database to their own benefit with specific product and service offerings, but they are able to (and currently do) rent out this list to other golf and golf related companies. Conclusion: Taylor Stuart believes that LCSG offers an early opportunity to buy Internet access, marketing & service and commerce at levels suppressed by lack of exposure to small-cap institutional investors, deterred by non-Nasdaq listing. We believe that potential for upside surprises both on the revenue (top line) and earnings (bottom side) fronts combined with possible Nasdaq small cap listing makes LCSG an extremely attractive investment for small-cap growth investors. All investments involve risk. The risk inherent in a particular security may or may not be appropriate for you. Please consult with your financial executive to obtain assistance in selecting appropriate investments. This report is published for informational purposes only and is not to be construed as an offer, nor the solicitation of an offer to sell or buy the security. The information contained herein is based on sources that we believe to be reliable, but make no guarantee or representation about the completeness of the statements or summaries of available data contained herein. This information is provided as the date of this report and is subject to change without notice. Furthermore, the information in this report should be considered outdated 90 days after publication, or such earlier date as circumstances may require, and should not be relied on. Taylor Stuart Financials' officers, employees, and clients own shares in this security. Taylor Stuart Financial also makes a market in this security and has an investment banking/consulting relationship with LCSG. Check blue status in your state.