To: Christopher Reed who wrote (23627 ) 4/5/1999 10:40:00 AM From: Danny Song Respond to of 90042
INDI moving up now..online page views up 29%. Individual Investor Online Monthly Page Views Up 29% to 4.34 Million In March: A New Record! NEW YORK, April 5 /PRNewswire/ -- For the fourth consecutive month, Individual Investor Group, Inc. (NASDAQ:INDI) today announced strong traffic growth on Individual Investor Online (http://www.iionline.com), the Company's online investment news and analysis site, with page views up 29% from February. Since the site was redesigned in November 1998, page views have more than tripled. Much of the traffic growth in March can be attributed to the increased popularity of the site's community pages, which include message boards and portfolio management pages. Message board page views alone increased by 75% over February levels. "Our message boards are the fastest growing feature on our site," said Laurie Gordon, Executive Editor of Individual Investor Online. "Our boards give investors the opportunity to post meaningful and insightful commentary on stocks they are following, or on more general topics of interest. Users know that they will receive thoughtful feedback from other serious investors and new commentary from our in-house team of research analysts. Our message boards allow our large and growing community of individual investors to harness their collective investment intelligence." To encourage even greater message board use, Individual Investor Online will be introducing an Individual Investor Online Message Board Manager Program. This unique volunteer program open to message board users will allow managers to report breaking stock news and lead general discussion among loyal community members. Additionally, the Company recently announced that Individual Investor Online message boards will be featured on Infonautics' CompanySleuth(TM) service, giving the boards exposure to an even wider audience. Jonathan Steinberg, Chairman and CEO of Individual Investor Group, added, "Our recent partnerships with Yahoo! Finance and CompanySleuth and our continued commitment to making Individual Investor Online the most useful site for helping individual investors make money should continue to fuel page view growth throughout all our site areas." The Company also announced that page views on InsiderTrader.com (http://www.insidertrader.com) increased by 10% over the prior month. InsiderTrader.com is an online distributor of premium-priced and free insider data. The site's free and independent financial research can also be accessed through Individual Investor Online.