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Technology Stocks : Information Architects (IARC): E-Commerce & EIP -- Ignore unavailable to you. Want to Upgrade?

To: Robert K. Sims who wrote (10076)	4/7/1999 2:22:00 PM
From: Robert K. Sims	Respond to of 10786

Another press release Wednesday April 7, 11:30 am Eastern Time Company Press Release Information Architects Announces Version 2.0 of Metaphoria Syndication Server Expanded functionality helps co-brand and tailor content across multiple domains CHARLOTTE, N.C.--(BUSINESS WIRE)--April 7, 1999--Alydaar Software Corporation (NASDAQ:ALYD - news) d/b/a/ Information Architects Corporation today announced it has successfully launched the latest version of its Metaphoria(tm) Syndication Server. The Metaphoria Syndication Server culls and integrates text, graphics and other digital information, customizing it on the fly, and automatically generating co-branded content. Currently a number of sites on the World Wide Web have migrated to the latest version of Information Architects Syndication Server. ''The previous version of the Metaphoria application was only able to co-brand content coming from a single domain,'' said Robert F.Gruder, Chairman and CEO of Information Architects, ''Version 2.0 co-brands content residing on a network of domains.'' The latest version of Metaphoria also gives end users greater flexibility in tailoring their content to the look and feel of their partner's sites. Besides controlling changes to the background, color, table widths, and table cell colors, Metaphoria can now replace or append generic web content with partner specific content. The latest version also introduces a full suite of administrative interface utilities. ''We believe that this version 2.0 of our Metaphoria Syndication Server places us head and shoulders above our competition in the content syndication marketplace,'' said Gruder. The Metaphoria Syndication Server is a server-side Java Application Development Platform. It enables application developers to divorce raw data from the way it is presented, creating an environment that connects any kind of network-accessible data to a Web browser. It resides between the server and the data and uses scriptable templates to retrieve and present content, potentially displaying thousands of Web pages based on as few as 10 or 20 templates. Metaphoria Syndication Server competes in the marketplace with content management tools such as Vignette Corporation's (NASDAQ: VIGN - news) StoryServer. The Metaphoria Syndication Server is designed for business users that want to provide quick and easy access to data from multiple sources and, especially, legacy applications. This access is accomplished no matter where the data is stored and how it was created to any desktop computer, either across a corporate network or via the Internet. Users do not need to cobble together expensive, time-consuming and hard-to-develop custom applications; convert incompatible data from diverse applications into one common format; move data to one shared repository; or deal with the nightmare of creating and updating duplicate data in multiple formats. With no manual formatting and reformatting, Metaphoria Syndication Server also displays data in multiple formats. This permits publishers, for example, to display one article at several Web sites, automatically adapted to the look-and-feel of several different magazines. In this application, Metaphoria can also change the advertising to promote specific products and services, based on which magazine the user drills into the site from -- flexibility that both tailors the content to the user and increases advertising revenues through personalization, cross-selling and upselling Information Architects Corporation is a worldwide developer of Enterprise Information Portals. IA provides management consulting, design, development and the deployment of Virtual Information Portal solutions. Additionally, Information Architects assists organizations in transforming their current legacy information systems architecture to support a heterogeneous, scalable, flexible, and ubiquitous internet/intranet architecture. IA's clients include: 3M (NYSE: MMM - news), Advanced Micro Devices (NYSE:AMD - news), DuPont (NYSE: DD - news), Kelly Services (Nasdaq: KELYA - news), McDonnell-Douglas (NYSE: BA - news), Nabisco (NYSE: NA - news), British Airways (NYSE: BAB - news), Northern States Power (NYSE: NSP - news), RJ Reynolds (NYSE: RN - news), TOTAL (NYSE: TOT - news), OMG World-wide, and Whirlpool (NYSE: WHR - news), among others. More information about Information Architects and its services can be found on the World Wide Web at information-architects.com. -------------------------------------------------------------------------------- Contact: Information Architects Thomas Dudchik, 704/365-2324 --------------------------------------------------------------------------------