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Technology Stocks : Dell Technologies Inc. -- Ignore unavailable to you. Want to Upgrade?


To: Rich Young who wrote (115327)4/8/1999 10:40:00 PM
From: Meathead  Read Replies (3) | Respond to of 176387
 
One step closer to sourcing re-branded PC's from Dell.

re: IBM To Offer Entire Product Line On the Web

A logical progression for IBM that fits Dell's business
model... see what appears to be happening here?

If IBM plans to let Dell develop and manufacture a
Dell... re-badged to an IBM, they'll have to adopt a model
that will reduce reliance on the channel and
retail shelf space graveyard. Their current model
would not fully leverage the benefits of letting Dell
supply systems.

IBM wants to stay in the server business (among many
other things) and to do that successfully, they really
can't give up desktop branding mindshare. It's a known
fact that you have to have a full range of products to
win corporate accounts where servers sell in the greatest
numbers.

I think this deal is sounding more logical by the day
and looks like a win-win if structured correctly.

IBM can still offer a full range of PC's to their customers
while only profiting from the sale from IBM sourced
components used in the system. Dell still profits from
their traditional efficient development and manufacturing
process. From Dell's vantage point, it would'nt look
much different except for the tremendous volume increase
over the next few years.... hello Tennessee.

There are a million points to discuss regarding the
strategic implications of such a deal.

I wonder if Dell would just manufacture IBM designed
PC's? A major question in my mind. I tend to believe
they wouldn't. For one thing, not only is IBM's manufacturing
and distribution efficiency all mucked up, but their
in-house PC development costs are too high compared
with Dell's. Also, the coordination of all the periphery
functions from InCircuitTest to supply chain
procurement would be a logistical nightmare and I think
Dell would recognize it as a bad deal. Dell deals
with an amazing number of component vendors as it is
and having to deal with another company's differing
component choices all the way down to resistors on the
motherboard would be a cost-adder redundant effort.

Likewise, IBM would need to re-coup some of their
development dollars leaving Dell only to profit
from the manufacturing of the system. Why would Dell
tie up manufacturing resources for a much smaller return?

If the two ultimately strike a deal for Dell
to design and manufacture an IBM line of PC's, how
will the street react? Hmmmm, maybe Dell's in for
a period of >60% revenue growth over the next 2-3
years.

MEATHEAD