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To: art slott who wrote (1784)	4/12/1999 2:11:00 PM
From: Roger Schelling	Read Replies (1) \| Respond to of 13157

WASHINGTON (April 12) BUSINESS WIRE -April 12, 1999-- Steve Coffey of Media Metrix to serve as Vice-Chairman of AIM's Advisory Board Michael Carey, Senior Vice President of New Media for The Weather Channel(TM), today was named the new Chairman of the Association for Interactive Media's Advisory Board making him the voice of the interactive industry for the nation's largest member-run new media association. AIM also announced that Steve Coffey, Executive Vice President and Vice-Chairman of Media Metrix, has been appointed to serve as Vice-Chairman of the Advisory Board. The Advisory Board is the only representative body formed to serve the business interests of the new media industry. The group's work will help direct an overall industry-wide focus on growing new media businesses and furthering AIM's role as the premier lobbying and trade association for Internet-focused companies. "With the accelerated growth of the Internet as a proven medium, we are already seeing serious challenges to the development of the new media industry," said Michael Carey, chairman of AIM's Advisory Board. "This Advisory Board represents the only true cross-industry group that is furthering the business interests associated with the development of interactive services. As the digital economy continues to allow businesses to leverage the power of the Internet and develop new interactive delivery platforms, we will work with the more than 350 member-companies that are a part of AIM in guiding a concerted effort to encourage and protect the growth of this industry." "Mike Carey is a proven leader. Throughout his entire career Mike has tirelessly worked to integrate interactive communications into companies' existing markets," said Ben Isaacson, Vice President and Acting Executive Director of AIM. "Mike's leadership will ensure the new media industry continues to grow in a way that enables companies to apply their depth of talents and breadth of resources in helping this industry mature. In addition, Steve Coffey is a strong compliment to Mike. As one of the preeminent analytical minds studying the new media explosion, Steve's insights and observations will continue to add structure and methodology to this vital business segment." At a planning meeting held earlier this year, the Advisory Board identified a number of issues important to the industry and developed a strategic plan which it will help AIM implement, to promote and protect Internet business. This plan includes strategies to 1) work closely with policy makers to safeguard new media interests, 2) foster industry-wide collaboration to raise consumer and business confidence in interactive transactions, 3) implement self-policing ethical codes and business guidelines needed to ensure economic success, and 4) further strengthen the collective voice of the new media industry through the continued development of the Association. About the Association for Interactive Media (AIM) Formed in 1993, the Association for Interactive Media (AIM), an independent subsidiary of the Direct Marketing Association, partners with its members to defend the Internet industry in Washington, to promote consumer confidence, and to provide successful business-to-business networking opportunities. Strong, Internet-focused companies in a variety of industries, AIM members include Yahoo!, Citibank, Internet Shopping Network, The New York Times, and more than 350 others. By supporting AIM, the industry ensures that the Internet remains a healthy marketplace for products and services in the new digital economy. For more information, see the AIM Web site at interactivehq.org. NOTE TO EDITORS: A complete listing of all 37 Advisory Board members is as follows: AIM Advisory Board 1999 ----------------------- Sam Sneed - A2S2 Digital Products (Policy.com) Bill Samuels - ACTV Chan Suh - Agency.com Lynn Miller - American Express Co. Christopher J. Sutherland - Aspen Marketing Group Michael R. Bloomberg - Bloomberg L.P. David O. Wicks Jr. - Cablevision Systems Corporation Greg Stuart - Cars.com Anthony Rutkowski - Center for Next Generation Internet Josh Grotstein - Citibank Andy Sharpless - Discovery Networks Ellen Hancock - Exodus Communications Greg A. Hurst - Freedom Communications, Inc. George Wiedemann - Grey Direct Randy Delucchi - MSN Hotmail Bruce Culbert - IBM Tig Tillinghast - Internet Profiles Corporation Ken Neibaur - Internet Shopping Network Kevin Wall - iXL, Inc. Charles Ardai - Juno Online Services Eugene F. Demark - KPMG LLP Stephen D. Messer - LinkShare Corporation Craig T. Gugel - Manhattan-Pacific Multimedia, Inc. Steve Coffey - Media Metrix Lance Weatherby - MindSpring Enterprises, Inc. David Harkness - Nielsen Media Research Abha Divine - SBC Technology Resources, Inc. David L. Hankin - Sony Online Entertainment Mark Mariani - Sportsline USA Michael Carey - The Weather Channel Eric Pulier - US Interactive Thom Kozik - Wavephore Ken Wruk - WebPromote Allan Thygsen - Wink Communications Andy Orgel - Wisdom Networks Hassan Miah - Xing Technology Corporation Jerry Shereshewsky - Yahoo! -0- jc/at* ys CONTACT: Duffey Communications Matt Wright / Mike Neumeier, 404/266-2600 mattw@duffey.com KEYWORD: GEORGIA DISTRICT OF COLUMBIA INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED INTERACTIVE/MULTIMEDIA/INTERNET PUBLISHING MANAGEMENT CHANGES Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com