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To: Dave B who wrote (18545)4/12/1999 8:18:00 PM
From: MulhollandDrive  Read Replies (2) | Respond to of 93625
 
Dave,

More PC musings....

Analysts Ponder Implications Of
Compaq's Warning On PC Industry
April 12, 1999 1:54 PM

NEW YORK -(Dow Jones)- Compaq Computer Corp.'s profit warning has
a few analysts concerned about growth prospects for the personal
computer industry.

BancBoston Robertson Stephens's Daniel Niles said Monday that while
he isn't concerned about unit growth in the industry, falling PC prices
could stunt revenue growth. Niles projects PC revenue growth of 3% in
1999 - below his previous estimate of 6% but above last year's 2%
pace.
PC unit demand will be about flat with last year at about 12% to 13%
growth, Niles said.

Niles said PC revenue growth will be difficult through the fall because
of
the move to sub-$500 and free PCs in the consumer market, and the
growing attraction of machines based on Intel Corp.'s low-end Celeron
processors as an alternative to more-expensive Pentium II and Pentium
III PCs in the corporate market. He also cited spending by large
corporations to fix their so-called year 2000 computer glitches, as well
as
usual summer seasonality.

The analyst believes the move to sub-$1000 machines in the consumer
market last year could be followed by similar pricing declines in the
corporate market this year.
As a result, Niles believes average PC
selling
prices will fall another 8% in 1999, above his previous expectation of
6%
but below last year's decline of 9%.

On the positive side, Niles pointed out that channel inventories are low,
the industry is seeing a recovery to double-digit unit growth in Asia
from
a 2% decline, small and medium-sized corporations are increasing year
2000 spending, and increasing broadband deployment could spur
demand for more powerful PCs.




Compaq (CPQ), which earlier this year said PC demand was weakening,
warned after U.S. markets closed Friday that its profit would be 15
cents
a share for the period, compared with the already lowered
32-cents-a-share mean estimate of analysts polled by First Call.

The disclosure cast a shadow on other companies in the technology
arena.

"It's negative news for the whole tech sector," said Peter Coolidge, head
trader at Brean Murray. "Anytime you get a surprise like this it's
discomforting to the whole market."

The news took Wall Street by surprise and has led some observers to
wonder whether the problems that have hurt Compaq could be endemic
to the industry. "Some people were coming to the conclusion that it's not
just seasonal and it's not just specific to Compaq," said Bill Meehan,
chief market strategist at Cantor Fitzgerald.

However, Bob Herwick, president of Herwick Capital Management, said
Compaq's problems are likely company specific. He notes that the
company has been struggling to better compete with Dell Computer
Corp.'s (DELL) direct-selling business. Still, he suggested that industry
observers will have a better sense of the overall health of the industry
after Intel Corp. (INTC) reports its quarterly results on Tuesday.

Merrill Lynch & Co. analyst Steve Milunovich said issues expected to
affect Compaq's first-quarter earnings are likely to continue into
subsequent quarters. "This probably isn't just a one-quarter problem,"
he
said. "There are some structural issues at Compaq."

Milunovich expects Compaq will continue to grapple with its hybrid
direct-indirect model. "So, I definitely think it's worse for Compaq
than it
will likely be for other PC makers," he said. The analyst also said he
expects Compaq to enact further restructuring plans, as well added
headcount reductions.

Compaq Chief Executive Eckhard Pfeiffer on Monday said the company's
profit shortfall was related to industry conditions, not internal
problems.

Copyright (c) 1999 Dow Jones & Company, Inc.

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