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To: Gus Cusimano who wrote (3494)	4/14/1999 8:20:00 PM
From: John Lawrence	Respond to of 5164

Kim didn't know about the press release. The point you make about the overall strategy makes a lot of sense to me. There seem to be a number of things happening in concert at this point that suggest a guiding plan. I want to clarify that Kim never suggested to me that he didn't know about the interview. It's my guess, but I think he knew well in advance that the interview was going to happen, and perhaps an agent assisted. What I tried to say was that he didn't know that Business Report had issued the press release this afternoon. He had me read it to him on the phone so he could find out what was in it. He also mentioned the difficulty of trying to present the company's story in five minutes.

To: Gus Cusimano who wrote (3494)	4/15/1999 3:02:00 AM
From: Rampant	Read Replies (2) \| Respond to of 5164

Gus: "I would bet that PR firm arranged interview (it's almost always done this way - even for the big companies)" You are so right I have seen studies that suggest that about 65% of all news is generated by P.R. agencies. I suspect this percentage is higher in the Business news area. One interesting thing was Frank Stronach's name coming up. This was a surprise to me. Does anyone know any more about Mr. Hart's relationship with Mr. Stronach? I like Stronach. Hope he is a shareholder.