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Technology Stocks : PAID-Sales Online Direct -- Ignore unavailable to you. Want to Upgrade?

To: DanielleC who wrote (10)	4/19/1999 12:44:00 PM
From: tom terry	Respond to of 63

Another interesting PAID coming event: NFL Draft Day Phone Auction to be Advertised On Major Sports Website WORCESTER, Mass.--(BUSINESS WIRE)--April 16, 1999--Sales OnLine Direct, Inc. (OTC BB:PAID - news) announced today that it's Rotman Auction division will be heavily advertising their upcoming auction of the NFL Draft Phones to be held, May 14th-27th at w.rotmanauction.com. Two different size banners will be used to promote the various helmet phones to be auctioned off after this years notorious NFL draft. Advertising of the auction will begin on April 17,18, 19 and 20 and again on May 14, 15 and 16. Over 1,000,000 Impressions are expected during this condensed advertising campaign. Rotman Auction chose the only sports network that will be simultaneously posting the draft picks as they happen, said Richard Rotman, principal of Sales OnLine Direct. The company feel's this will directly benefit our auction by giving potential buyers immediate information. These one-of-a-kind telephones are used by each NFL team during the annual NFL Draft, held this year on April 17th and 18th at Madison Square Gardens. This year's auction will not only include the phones used for this year's NFL Draft, but also those used from past NFL drafts dating back to 1984. Some of the notable players drafted on these phones include last year's rookie of the Year, Randy Moss (1998 Draft) of the Minnesota Vikings as wells as star runningbacks Terrell Davis of the Denver Broncos and Jamal Anderson of the Atlanta Falcons. Each phone comes with its own Letter of Authenticity signed by Nardi Enterprises and NFL Properties. The Letter of Authenticity includes all the players that were called on that phone during the draft. The Rotman Auction division of Sales OnLine Direct was chosen by Nardi Enterprises to host the auction of 382, NFL Draft Day Helmet phones due to their incomparable customer service and their 20 years of experience in the sports memorabilia business. Since the NFL draft is one of the most anticipated drafts of all major sports, these phones tend to command a high premium. For example, the Dallas Cowboys NFL Draft Day Helmet Phone that was used to select all-pro Quarterback, Troy Aikman, was sold for $3,000 at auction. Opening bids for these highly sought after collectibles will range from $600 to $1,500. The phones are part of an NFL helmet that has been placed on a wooden stand and are displayed on each teams' tables during the draft. Only one telephone is used by each team each year so each one is unique. Sales OnLine Direct has drawn a great deal of attention to itself with the announcement of hosting the Worlds Largest Sports Auction ever to hit the web and the recent consignment of a $10,000,000 movie poster collection. The success of the eBay (Nasdaq:EBAY - news), Amazon.com Inc. (Nasdaq:AMZN - news) and Onsale Inc. (Nasdaq:ONSL - news) auction sites has demonstrated the popularity of on line auctions, and it has attracted others to do the same. Rotman Auction is a division of Sales On-line Direct and is a full service consignment auction house. Rotman Auction provides a complete range of services to sellers and buyers including live on-line bidding of premier collectibles, consignment services, authentication of merchandise, digital photography, and the purchase and sale of authentic memorabilia. This release contains forward-looking statements with the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Although the company believes that the expectations reflected in the forward-looking statements and assumptions upon which forward-looking statements are based are reasonable it can give no assurance that such expectations and assumptions will prove to have been correct.