SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Non-Tech : POLAROID CORP. (PRD) -- Ignore unavailable to you. Want to Upgrade?


To: opalapril who wrote (34)4/27/1999 10:05:00 PM
From: kinkblot  Read Replies (1) | Respond to of 44
 
Anatomy of a camera {PopShots}

by Steven Syre, in The Boston Globe Magazine 4-25-99, page 8:
boston.com

   Promotion - everything from packaging to television ads - was envisioned as young and edgy. Designers put a photo of a woman with bright lipstick and dark sunglasses on the plastic bag the camera was packaged in; hot orange lettering was everywhere. Polaroid was going for hip.
   Designing the camera itself wasn't nearly as simple...


--------/-

The public demonstration: low-budget remake of Land, New York, 1947.