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To: Rosemary who wrote (19282)4/26/1999 9:15:00 AM
From: Roads End  Read Replies (1) | Respond to of 93625
 
Rosemary....Why do we see so much hype when it comes to DDR? It is as if it is being threatened.
Steve



To: Rosemary who wrote (19282)4/26/1999 9:26:00 AM
From: REH  Respond to of 93625
 
Rambus Selects Snaketech for Substrate Modeling and Analysis of High-speed Devices

BusinessWire, Monday, April 26, 1999 at 09:01

SAN JOSE, Calif.--(BUSINESS WIRE)--April 26, 1999--Snaketech, the
emerging technology leader in integrated circuit (IC) design tools for
RF, analog and mixed-signal designs, and Rambus Inc. (NASDAQ:RMBS), a
leading supplier of high-speed interface technology for semiconductor
memory devices, today announced the integration of Snaketech's
substrate modeling and noise analysis solutions into the Rambus(R)
circuit design flow.
The integration of Snaketech's Layin(tm) suite of tools will
enable Rambus designers to model substrate effects in the RDRAM(R)
interface and ensure that product specifications are being met before
manufacturing the semiconductor device. By incorporating Layin into
the design flow, Rambus designers can now model and simulate the
three-dimensional input structure to determine whether the tight
specifications for input resistance are being met. It is these tight
specifications that allow the RDRAM interface to operate at lower
power and faster speeds. Layin enables significant costs savings
because it eliminates pre-production design, fabrication and
measurement iterations.
Frank Fox, vice president and general manager for the Memory and
Architecture Technology Division, Rambus Inc., said, "It is essential
that we remain at the cutting edge of technology so we can provide our
partners with the world's fastest DRAM interface. The high operating
frequency of an RDRAM necessitates that substrate effects be taken
into account. As I/O interface speeds become more and more critical,
Snaketech's substrate noise modeling solution will help ensure that we
meet customer demand for faster products."
Tallis Blalack, chief scientist and vice president of U.S.
operations for Snaketech noted, "Designers who cannot predict how the
substrate will affect circuit performance are at a distinct
disadvantage in today's competitive environment. Meeting time to
market goals is critical. Rambus' own precise product specifications,
combined with the complex fabrication processes of its world-class
partners, required a flexible pre-production analysis capability like
that found in our Layin tool suite. We were pleased that our tools fit
Rambus' requirements and were easily integrated into the company's
design flow."
Rambus Inc. (NASDAQ:RMBS), based in Mountain View, Calif.,
develops and licenses high-speed chip-to-chip interface technology
that enables semiconductor memory devices to keep pace with faster
generations of processors and controllers. Providers of Rambus-based
integrated circuits include the world's leading DRAM, ASIC and PC
controller manufacturers. Currently, eight of the world's top 10
semiconductor companies license Rambus technology. More information on
the company and its high-bandwidth interface technology is available
at www.rambus.com. Rambus Inc., 2465 Latham Street, Mountain View, CA
94040, telephone 650/944-8000.
Snaketech was incorporated in 1996 in Voiron, France. The
company's mission is to develop high-value-added integrated circuit
(IC) design tools for RF, analog, and mixed-signal integrated
circuits. Snaketech's Layin(tm) suite of tools provides advanced
substrate modeling and noise analysis solutions to IC designers. The
company's investors include Sudinnova, Technocom, and R.A.C. For more
information, visit the company's website at www.snaketech.com.
Snaketech is located at 650 Saratoga Avenue, San Jose, Calif., 95129,
tel. 408/557-6838, fax 408/557-6882.

reh



To: Rosemary who wrote (19282)4/26/1999 9:53:00 AM
From: Dave B  Read Replies (2) | Respond to of 93625
 
Rosemary,

I think you and Bilow might be talking apples and oranges. Bilow is talking about using DDR in low-volume, lower-speed, custom-designed solutions primarily, while you're talking about the high-volume PC business. I think you're both right, especially if, for all those engineers who already understand how to design with SDRAM, DDR isn't that big a change (which it doesn't sound like it is). Both will co-exist, but I would agree with your underlying sense that RDRAM will be the dominant player by far (95+% of new designs by volume). Don't forget that you can still buy almost every form of memory that has ever been developed to date, so even the market share of SDRAM is not 100%.

Dave



To: Rosemary who wrote (19282)4/27/1999 2:41:00 AM
From: Alan Hume  Read Replies (1) | Respond to of 93625
 
Hi Rosemary,
"So what's holding up DDR from being demonstrated?"

Biggest problem that DDR has, is that it does not have a sponsor. In other words no box maker has adopted it for a future platform as yet.
It is constantly being touted by the DRAM manufacturers as an alternative, as they are reluctant to get into RDRAM manufacture. The reasons why are manifold.

Alan