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Technology Stocks : Network Associates (NET) -- Ignore unavailable to you. Want to Upgrade?


To: David O'Berry who wrote (5212)4/30/1999 4:38:00 PM
From: mrknowitall  Read Replies (2) | Respond to of 6021
 
David, IMO, stuffing is part of the game. Two thoughts:

One: You hope your marketing hype keeps orders coming to your channels, and when it doesn't, all of a sudden you're caught stuffing.

Two: Signing too many channel partners results in market and customer confusion as well as profit erosion from screwey discounting deals that get cooked up. It looks good for the end of a quarter while you're doing it and the channels are taking in their initial orders, but it does catch up with you - unless of course you keep playing the "sign up more partners" game. It is cyclical and at least partially self-correcting at the expense of the sales organization's hide and the stockholder's share value when reality finally catches up - as in NETA.

Mr. K.