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To: agent99 who wrote (7114)5/1/1999 4:29:00 PM
From: TFF  Read Replies (1) | Respond to of 12617
 
DAY TRADING PERPSPECTIVES
RICK ACKERMAN
April 18, 1999
©1999 San Francisco Examiner

URL: sfgate.com.

E-COMMERCE

The Net has conquered the desktop and now has its sights set on the marketplace. "E-commerce!" has become the rallying cry behind the revolution, signaling a fundamental changein our societal business model that takes us from face-to-face interactions to on-line transactions. This Sunday, The Examiner Business Section goes to the front lines of this battle for your budget. Are you ready for the new economy?

JUST AS children are going to find out about sex, adults are going to find out about day trading.

Risky stuff for young and old, respectively, to be sure, but teens are at least using condoms nowadays and some are even abstaining.

It's the thrill-seeking grown-ups we need to worry about. Many were once content to believe they would someday sell their screenplays to Hollywood or patent some fabulously clever kitchen device they'd invented.

Now they dream of rolling out of bed at 9 a.m., settling down in front of the computer in slippers and sweats and deftly siphoning five grand in profits from the yen, soybean and Nasdaq markets every day before lunch.

What a life! For some, of course, it's no dream. There are at-home traders who make that kind of money on average every day.

But not many. And for every winner, there are far more losers who will profoundly regret the day they gave up their boring jobs, day-labor wages and daily commutes from Gilroy to Mill Valley for a shot at easy street.

I've known both winners and losers since the daily newsletter I publish is geared to traders of stocks, commodities and options.

One of them, a man I'll call Ken, who took up the game just six months ago, wrote that he's up $173,000 so far. He just put $60,000 of it into a new kitchen.

That's not bad for someone who was driving a cab when he arrived in San Francisco and who more recently was selling real estate.

I wish I could say it was my advice that changed his life, but I'm just one of a half-dozen advisors that he follows. In fact, he's outperformed me by far in recent months and could probably teach all of us gurus a thing or two.

It's not beginner's luck, either, but a potent combination of brains and diligence that has made Ken a successful trader in the space of a few months.

Never have I known anyone more committed to profitability. During the short time he has been involved in the market, he evidently has read and absorbed the contents of a small library of books on trading, incorporating their most valuable ideas into his daily regimen.

He also has mastered the vast resources available to traders on the Internet and could probably tell you precisely how many seconds it takes to place a trade using a particular on-line broker.

Ken has never been tested by a bear market, though, and that is why his unflinching confidence is as yet fragile and immature.

"I can't see how investing in some of the most successful companies in the world could be risky over the long term," he says.

Historically speaking, he's right, but it remains to be seen whether his deep faith in history will abide the stock market's next grizzly inquisition. As long as share averages keep rising, however, naivete will surely be his magic charm.

Lest Ken's success tempt too many from the warmth of the corporate womb, here are some cautionary thoughts that have evolved over the 35 years I have been a student of the stock market, a trader and an options market-maker:

*In the zero-sum game of day trading, patsies do not long survive. The competition eats nails for breakfast, flies to Vegas at least twice a year to play poker or gin rummy and knows the point spread for each and every NFL game.

*Forget about paper-trading because it'll be the easiest million you've ever made. Put up real money, trade small, then try to figure out as fast as you can how those gin rummy hustlers have contrived to take a piece of your stake every day.

*Pick a trading system, any trading system, and learn everything you can about it. Some say they don't work, but the fact is they all work to the extent they enable us to methodically observe and record in revelatory detail the behavior of stocks, futures, indexes and commodities.

*If you discern a pattern that can make you money, exploit it while it lasts. The supply of simple but effective tricks is constantly mutating and therefore inexhaustible.

*Before you start trading electronically on the Internet, use a human broker, who can catch the mistakes you are certain to make as a novice. If the broker makes money for you, stick with him or her until one of you dies, and the hell with the Internet.

*Tune out the boasts of at-home traders who claim they made $40,000 last week because either they are lying or they lost $50,000 the week before.

*Shun the strip-mall tickertape parlors that are proliferating like kudzu to accommodate growing hoards of rookie traders. Most are after your commission income and will encourage you to overtrade.

*Have an escape plan for that day when brokers are too shell-shocked by market history in the making to pick up their phones. That day is surely coming, and you don't want to be groping blindly for an exit when it does.



To: agent99 who wrote (7114)5/2/1999 8:25:00 AM
From: TFF  Read Replies (1) | Respond to of 12617
 
May Issue - ADTrading:

adtrading.com



To: agent99 who wrote (7114)5/3/1999 5:50:00 PM
From: TFF  Read Replies (1) | Respond to of 12617
 
So You Want To Be A Day Trader?
Here's How To Stay Sane
If you buy and sell positions quickly, these hints will save you from free fall.
By Bernie Schaeffer, May 1999

1. Leave your ego at the door. Trading is not about always being right; it is about being right often enough to turn a bottom-line profit. You are involved in a probability game, and you will have losing trades. Understanding this will allow you to focus on the next two steps toward trading success. First, define an "uncle point" at which you will close a position at a manageable loss. Second, set profit targets for your winning trades that are comfortably in excess of your typical loss. By executing this strategy, you can achieve a bottom-line profit even if you lose more than half the time.

2. Understand the expectations underlying the stocks that you are trading. By expectations, I mean the collective beliefs of investors and the investment community about a stock's prospects. Great optimism about a stock often signals vulnerability, since it indicates that most of the good news is reflected in the share price and investors have already made major commitments. Conversely, pessimism often signals a buying opportunity, since it suggests that investors have been avoiding the stock and good news would tend to boost its price. The "expectational environment" is particularly important just ahead of earnings releases.

For example, just before IBM and Cisco Systems announced their fourth-quarter 1998 earnings, speculators lined up in droves to buy call options on the stocks, optimistic that the announcements would exceed Wall Street's forecasts. Instead, both companies reported earnings that were good but not great, and their stocks declined substantially. (For more detailed discussion of expectational analysis, see my book, The Option Advisor.)

3. Gather all the information you can about your prospects. Being blindsided because of lack of information is a trader's worst nightmare. I'm not referring to tips and rumors but to hard data. There's nothing wrong with being aware of "the buzz," but it's extremely hazardous to use this as the basis for your trading.

Legendary trader Jesse Livermore described his lapses into trading on tips as the single biggest threat to his success. I've always been impressed by option market makers' and specialists' depth of knowledge about the companies they trade. They can instantly recite everything from the date that a company will report its earnings, to the status of a pending legal action, to which analyst just upgraded the stock. I strongly encourage you to follow their example. You need not know a company's ratio of current assets to liabilities to be a successful trader, but you had better know the date of the meeting that is going to determine whether a stock split is declared. Remember that if you are not steeped in information, you will ultimately lose the trading game to those who are.

4. Have a game plan and stick to it. The best traders plan exactly what they are going to do before the market opens. This approach significantly reduces the risk of reacting emotionally to random intraday price movements, which is the way most losing traders operate. I've found the first half hour of trading to be particularly treacherous, since that is when major "fake outs" often occur that can cause the unwary trader to make foolish decisions. As a result, I generally wait till about 30 minutes after the market opens before I take buy or sell actions based upon my predetermined price levels.

5. Don't trade when you're distracted. A successful trader is razor sharp and totally focused on the market. If you're trading while trying to pay attention to your day job or when you are emotionally upset, you will pay the price, and it will be extracted from you by those whose trading is not encumbered by these handicaps.

6. Learn to trade in both directions by also selling stocks short. Yes, we've been in a bull market for as long as most can remember, but within a trader's time frame, even a bull market can record some pretty nasty spills. Plus there are always stocks that can be traded profitably from the short side. As a trader, you don't want to become totally dependent on a bull market for your profits.

7. Use technical analysis overlaid with an awareness of investor sentiment. I've found that this combination generates the best trading results. In next month's column, I'll discuss my favorite technical indicators for trading and how I add value to these indicators by studying investor sentiment.

-- Bernie Schaeffer is chairman of Schaeffer's Investment Research (SIR) in Cincinnati. He is the author of The Option Advisor (John Wiley) and senior editor of The Option Advisor Newsletter.