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To: Paul Lee who wrote (18363)5/6/1999 8:26:00 AM
From: Moonray  Respond to of 25814
 
Divx activity reduced

[Kjeller, May 2, 1999] Since the launch of their proprietary video
format Divx Circuit City has been fighting an uphill battle on all
fronts. They are having problems with studio support, few hardware
manufacturers, few retailers, negative press and consumers unwilling
to use the Divx feature on the subsidized DVD/Divx players.

Just a few studios have been willing to make some of their titles
available on the format. One of those studios, Paramount, is not
making their Divx titles available for "Silver conversion" that would
give the user an extended viewing period on his own Divx player. This
may have been an precaution to avoid class action lawsuits when the
Divx format is discontinued.

Disney that before seemed more positive than any other studio about the
Divx format has now increased their support of the competing format
DVD. Their title "A Bug's Life" set new sales records when released on
DVD in April. Disney has not yet released any animation titles on Divx
and with the current situation of the format no releases are planned.

When first making their commitment Circuit City intended to spend 30
million dollars to get the Divx format started. After having spent
somewhere between 200 and 500 million dollars and after desperately
searching an investor the activity of Digital Video Express has now
been reduced. In April there were only 24 titles released on Divx and
for May only 8 titles have been announced.

On a non updated webpage used to attract new Divx retailers promises
about over 30 new titles each month and new releases every week are
still being made. Both promises have been broken lately. When the Divx
format was first made commercially avilable in June 1998 the plan was
to release 50 new titles each month.

The major problem Circuit City has with Divx now seems to be how to get
rid of the failing format without spending even more money.

o~~~ O