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To: Currency who wrote (356)	5/6/1999 12:49:00 PM
From: Blitz	Read Replies (1) \| Respond to of 403

Hello all! WCEC news I am in... It's at the bottom folks :-) 52W High $2.63 Currently .50 (BSNS WIRE)West Coast Entertainment Corporation Launches E-Commerce Sit West Coast Entertainment Corporation Launches E-Commerce Site www.westcoastvideo.com Business Editors LANGHORNE, PA--(BUSINESS WIRE)--May 6, 1999--West Coast Entertainment Corporation (OTC BB:WCEC), Thursday announced it has launched its new online e-commerce site www.Westcoastvideo.com. The site features an extensive video and DVD selection as well as motion picture soundtracks. In addition, Westcoastvideo.com includes unique, compelling editorial content from top industry writers and magazines. "We are extremely pleased to launch this new and improved site. We believe that we have two definite advantages over our competitors. First, we believe that we have one of the most extensive database of movies on the web. Second, West Coast has approximately 450 "brick and mortar" retail stores in the US. Combined, West Coast Video and Westcoastvideo.com has a retail customer base of over four million people. We anticipate that a large number of our customers will begin to utilize the site giving Westcoastvideo.com an immediate audience. A strong retail marketing push will be combined with a heavy online promotional campaign to attract new traffic to the site," says Kyle Standley, President and CEO of West Coast Entertainment Corporation. Standley said that he expected its online business to start generating a positive cash flow within eighteen to twenty-four months, but declined to give details of sales projections. "We have positioned ourselves to compete successfully against the likes of Hollywood Entertainment's (NASDAQ:HLYW) Reel.com, Cdnow, Inc. (NASDAQ:CDNW) and Amazon.com's (NASDAQ:AMZN) video sector." Consumers can search for their favorite movies by title, actor, director, even film theme and content, on Westcoastvideo.com. An "Advanced Search Feature" on the database also finds films through character names, original works (the book, play, biography on which the film was based), and film location. West Coast Entertainment is one of the largest video specialty retailers in North America. The Company was established in 1989 and has grown substantially through the consolidation of small and medium-sized specialty retailers in order to establish a leading market position in targeted regions. It currently owns, operates and franchises approximately 450 stores. Included in this release are "forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The Company's actual results could differ materially from those anticipated in the forward-looking statements as a result of certain factors including sales levels, distribution and competition trends and other market factors. --30--SF/ph* CONTACT: West Coast Entertainment Corporation, Langhorne Jim Frank, Investor Relations, 215/497-5812 Email: jfrank@moviebuff.com or The Michelson Group, Inc. 800/550-4013 Email: Michelson@95net.com KEYWORD: PENNSYLVANIA INDUSTRY KEYWORD: INTERACTIVE/MULTIMEDIA/INTERNET ENTERTAINMENT COMPUTERS/ELECTRONICS COMED Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com * end of story *