To: glen who wrote (30 ) 5/14/1999 1:13:00 PM From: Nathan G Read Replies (1) | Respond to of 42
NEWS! Drug Emporium's E-Commerce Growth to Be Driven by Oracle's Leading Electronic Business Applications and Internet Platform REDWOOD SHORES, Calif., May 14 /PRNewswire/ -- Drug Emporium, Inc. (Nasdaq: DEMP), a leading deep discount drug store retailer, and Oracle Corporation (Nasdaq: ORCL) today announced that Drug Emporium has selected Oracle's e-business applications to expand Drug Emporium's Internet business. This will enable Drug Emporium to completely overhaul its existing on-line drug store to provide its customers with a superior shopping experience. After running Drug Emporium's initial Web site on a competing platform, the company decided it needed to search for a vendor that could provide it with the reliability and flexibility required to meet the future needs of its growing on-line store. David L. Kriegel, Chairman and Chief Executive Officer of Drug Emporium said, "We want to provide the best experience possible for our customers, and that becomes easier when we can track customer data to provide a personalized shopping experience. We believe that with Oracle's assistance we could produce the type of system we envisioned -- a system that will leverage customer data to improve our sales and customer service." In order to meet the demanding needs of the competitive e-commerce market, Drug Emporium required a solution that could be both implemented quickly and be flexible enough to support the company's unique vision for drug store e-commerce. Oracle Internet Commerce Server which enables the creation, management, and personalization of Web-based stores, will serve as the backbone of Drug Emporium's upgraded on-line store. Mr. Kriegel continued, "Oracle Internet Commerce Server was selected over competitive solutions because of its open, scalable and flexible architecture. Integrated with Oracle Payment Server, Drug Emporium's site will route and process multiple, simultaneous electronic payments and processing systems creating a complete browse-to-buy experience." Drug Emporium's Oracle Internet Commerce Server storefront is slated to be integrated with the Oracle Applications suite of enterprise business applications, including Oracle Order Entry and Oracle Inventory. Integration between Oracle e-business and ERP applications will enable up-to-the-minute information on inventory and pricing. Integration will also allow Drug Emporium to leverage customer information, such as buying patterns, to offer customers a personalized experience and targeted product promotions. Mr. Kriegel concluded, "The Internet has changed the way business operates, and it is essential for companies to quickly grasp the possibilities of the Internet in order to stay competitive. Oracle's Internet platform and applications are providing us with the foundation necessary to not only compete, but excel in this rapidly advancing market." "Drug Emporium's move to the Internet demonstrates its leadership by harnessing technology to extend their business," said Mark Jarvis, senior vice president, Oracle Corp. "The biggest and best Web sites are powered by Oracle for e-business." Oracle Corporation is the world's leading supplier of software for information management, and the world's second largest independent software company. With annual revenues of more than $8.3 billion, the company offers its database, tools and application products, along with related consulting, education, and support services, in more than 145 countries around the world. For more information about Oracle, please call 650- 506-7000. Oracle's World Wide Web address is oracle.com . Trademarks Oracle is a trademark of Oracle Corporation. Other names may be trademarks of their respective owners. SOURCE Oracle Corp. -0- 05/14/99 /CONTACT: Karen Houston of Oracle Corp., 650-607-0326, or khouston@us.oracle.com; Matt Dorsey of Applied Communications, 415-365-0222, or mdorsey@appliedcom.com, for Oracle Corp./ /Company News On-Call: prnewswire.com or fax, 800-758-5804, ext. 100462/ /Web site: oracle.com (ORCL DEMP) CO: Oracle Corp.; Drug Emporium, Inc. ST: California, Ohio IN: CPR REA MLM SU: *** end of story ***