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To: GST who wrote (55769)5/6/1999 5:08:00 PM
From: Glenn D. Rudolph  Read Replies (1) | Respond to of 164684
 
May 6, 1999

barnesandnoble.com FILES AMENDED REGISTRATION STATEMENT WITH THE SECURITIES
AND EXCHANGE COMMISSION FOR INITIAL PUBLIC OFFERING

Sales Up 259% in March Quarter

New York, NY -May 6, 1999 -- Barnes & Noble, Inc. (NYSE: BKS), the nation's
largest bookseller, and Bertelsmann AG, today announced the filing of an
amended registration statement with the Securities and Exchange Commission
(SEC) for an initial public offering (IPO) of Class A Common stock in
barnesandnoble.com (http://www.bn.com).

The online company will offer approximately 18 percent, or 25 million, of
its shares to the public by a syndicate of investment banks led by Goldman
Sachs and Merrill Lynch. The shares will be offered at an estimated $12 per
share for a total offering of $300 million. When publicly traded, the stock
will be listed on the NASDAQ national market under the symbol "BNBN."

The amended statement includes first quarter 1999 results (ended March 31)
for barnesandnoble.com. Sales for the quarter were $32.3 million, an
increase of 259% from the comparable 1998 quarter, and a 25% increase from
the fourth quarter 1998. barnesandnoble.com's 1999 first quarter loss was
$20.2 million. More than 450,000 new customers shopped for the first time
at barnesandnoble.com during the quarter, bringing the total customer count
to more than 1.7 million. The affiliate network now exceeds 120,000.

Additionally, Media Metrix, Inc., the leader in Internet audience
measurement, has revised its WWW Audience Ratings for March 1999 updating
barnesandnoble.com's reach to 4.810 million unique visitors or 7.8% of all
Web users. This corrected rating, which will be reflected in their April
1999 report, makes barnesandnoble.com the fourth largest shopping site and
a top 30 Web site.

As previously announced, the proceeds of the IPO will be used for
expansion, including new systems and distribution initiatives, as well as
acquisitions. Leonard Riggio, chairman and CEO of Barnes & Noble, Inc.,
will serve as chairman of barnesandnoble.com. Jonathan Bulkeley will be
chief executive officer and will report to Mr. Riggio. Marie Toulantis,
former chief financial officer of Barnes & Noble, Inc., today was appointed
chief financial officer of barnesandnoble.com. They are joined by a
seasoned management team experienced in direct marketing, fulfillment and
bookselling.

Although the amended registration statement has been filed, it has not yet
become effective. These securities may not be sold nor may offers to buy be
accepted prior to the time the registration statement becomes effective.
This press release shall not constitute an offer to sell or the
solicitation of an offer to buy, nor shall there be any sale of these
securities in any state in which such offer, solicitation or sale would be
unlawful prior to registration or qualification under the securities law of
any such state.

------------------------------------------------------
This service provided by Shareholder Direct.
Additional Information: shareholder.com
Distribution List Changes/Deletions: shareholder.com



To: GST who wrote (55769)5/7/1999 10:43:00 AM
From: John Donahoe  Respond to of 164684
 
The question now is 'how do we know a fire drill from the real thing'

Accelerating inflation = "real thing".