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Non-Tech : LCS Golf (LCSG) -- Ignore unavailable to you. Want to Upgrade?

To: Alex SvS who wrote (569)	5/14/1999 1:37:00 PM
From: LORD ERNIE	Read Replies (1) \| Respond to of 626

With the holliday in Belgium I didn't see the NEWS: News article received, Wednesday, May 12, 1999 1:34:50 PM EST LCS Golf Announces Networks and Dates for Its MagnaSeat Short Form Direct Response Spot Launch Featuring NFL Hall of Famer Joe Namath NEW YORK (May 12) BUSINESS WIRE -May 12, 1999-- Spot to Reach Tens of Millions of People Throughout Entire U.S. LCS Golf (OTC BB:LCSG) is pleased to provide an update pertaining to its soon to be released short form direct response spot for its therapeutic magnet product -- The Joe Namath signature MagnaSeat. LCS Golf, in conjunction with Hawthorne Direct, will begin test airing its short form direct response spot for a two-week period commencing May 24, 1999. The spot has been created in both a 60-second and 120-second version. The spots will air on The Golf Channel (local and national), CNNSI, ESPN 2, ESPN NEWS, and Fox Sports (national and local). During those two weeks, they will be shown every day at various times throughout the day and evening. During the two-week period, test market airing will reach virtually all cities across the United States touching tens of millions of people. The results of these two test weeks will dictate which networks will be utilized for continuous airing of the spot after the two week test. Commenting on the soon to be aired infomercial, NFL Hall of Famer Joe Namath stated, "I am extremely enthusiastic about my association with the MagnaSeat product. I have used and benefited from Magnetic Therapy for four years now and I am pleased to be associated with this fine and good-looking product. I hope everyone will try the MagnaSeat." LCS Golf is a holding company that intends on taking advantage of opportunities in the golf and golf-related industries. Over the last 11 months, the company has completed four strategic acquisitions including GolfUniverse.com, Mister B 111, Play Golf Now and Golf Promo, Inc. The Private Securities Litigation Reform Act of 1995 provides a "safe harbor" for forward-looking statements. Certain information included in this press release (as well as information included in oral statements or other written statements made or to be made by LCS) contains statements that are forward-looking, such as statements relating to the future anticipated direction of the golf industry, plans for future expansion, various business development activities, planned capital expenditures, future funding sources, anticipated sales growth and potential contracts. Such forward-looking information involves important risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements made by or on behalf of LCS. These risks and uncertainties include, but are not limited to, those relating to development and expansion activities, dependence on existing management, financing activities, domestic and global economic conditions, changes in federal or state tax laws and market competition factors.