To: Ga Bard who wrote (5436 ) 5/10/1999 8:51:00 AM From: Frank Fontaine Read Replies (1) | Respond to of 9440
(BSNS WIRE) Aqua Vie Product Well Received at FMI Trade Show; First Prod Aqua Vie Product Well Received at FMI Trade Show; First Product Shipments Slated for Week of May 24 Business Editors/Food and Beverage Writers KETCHUM, Idaho--(BUSINESS WIRE)--May 10, 1999--Aqua Vie Beverage Corporation (OTC BB:AVBC) announced today that shipments of the company's Hydrator(TM) product line from the company's bottling facility in France to Aqua Vie distributors in Israel, Saudi Arabia, and China will commence during the week of May 24. Domestic distribution from the company's bottling facility in California is slated for the first week in June. Tom Gillespie, founder and president of Aqua Vie, said that the company experienced a highly favorable and powerful response to the introduction of the new Aqua Vie package designs and shrink labels at the recent international Food Marketing Institute Show and that the company expects to enter into a number of additional distribution agreements as a result of its attendance at the show. He indicated that Aqua Vie's international and domestic launch dates are set, and that the company is coordinating regional product availability with the Howard Stern Show introductory promotion, which is scheduled to begin June 29. "Trade show response to Aqua Vie's products was exceptional, and the enthusiastic indications of interest from buyers has also helped us finalize the launch priority for additional Aqua Vie products," said Gillespie. According to Gillespie, the company's single-serve, all-natural Aqua Vie Smoothie(TM) products -- in tropical raspberry and peach flavors, aseptically packaged in 12-oz. PET bottles -- are expected to be launched domestically during July, simultaneous with Aqua Vie's E-Line(TM) and Aqua Vie's non-alcoholic wines being made available on the company's web site at aquavie.com. "While California, New York, and Florida, followed by Texas and the southwest, are Aqua Vie's first launch targets, we expect phase-in to occur rather rapidly over the summer, escalated by a number of large, multiregional distribution agreements," said Gillespie. Gillespie also noted that the company is progressing toward the timely filing of its annual report on Form 10-KSB with the Securities and Exchange Commission for the fiscal year ended March 31, 1999. Aqua Vie Beverage Corporation is North America's foremost developer and marketer of all natural, lightly flavored, still (non-carbonated) bottled spring water. The company's low-calorie alternative beverages are bacteria-free and contain no preservatives. Aqua Vie produces and markets the Hydrator(TM) line of beverages in the United States and Europe. This beverage line, comprised of seven low-calorie, all-natural beverages that are lightly flavored and packaged in 1/2-liter bottles, is designed to increase one's personal consumption of water, naturally. The underlying technology also serves as the new delivery system for Aqua Vie's nutritionally fortified E-Line(TM), Elixir(TM), Empower(TM), and Ecstasy(TM); its nutritionally specific line of Aquaceuticals(TM); and Aqua Vie's non-alcoholic wine and champagne beverages made from spring water. For further information about Aqua Vie Beverage Corporation, visit the company's web site at www.aquavie.com. Securities Exchange Act of 1934, as amended. The company makes these forward-looking statements based upon information available to it as of the date hereof, and the company assumes no obligation to update such forward-looking statements. Although the company believes the expectations reflected in such forward-looking statements are reasonable, editors and investors are cautioned that such forward-looking statements invoke risk and uncertainties that may cause the company's actual results to differ from these forward-looking statements. Such risks and uncertainties include, but are not limited to, the ability of EPTC and NDES to complete the contemplated transaction on or before January 13, 1999 and according to the terms outlined in the letter of intent, market demand for each company's product(s), the ability of each company to fulfill demand, sales levels, and competitive trends, as well as other economic, regulatory, governmental and market factors outlined in EPTC's reports to shareholders and periodic filings with the Securities and Exchange Commission. --30--kmw/se* CONTACT: Aqua Vie Beverage Corporation Tom Gillespie, 208/622-7792 www.aquavie.com or Jordan Richard Assoc. Madeleine Franco, 801/268-8610 ir@jordanrichard.com KEYWORD: IDAHO CALIFORNIA INTERNATIONAL EUROPE ASIA PACIFIC AFRICA/MIDDLE EAST INDUSTRY KEYWORD: FOODS/BEVERAGES TRADESHOW PRODUCT Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com *** end of story ***