To: Hawkmoon who wrote (7628 ) 5/10/1999 12:00:00 PM From: Machaon Respond to of 17770
<< Exactly how is that the public develops this "demand" for a certain bit of news?? >> Well..... ratings have something to do with it. Do you think that a TV network will be successful by putting on boring news, or items for which no one is interested? Your question implies that a news station can create demand for a news event by bombarding the public with it, even if the public is not interested or if the event is not news worthy. Good luck. << I don't particularly remember too many folks saying they were demanding day to day coverage of the OJ trial. >> The ratings from the OJ coverage were huge. That's why almost every network competed for coverage. I thought that the OJ coverage did a great service to the public. It showed how our court system worked or didn't work. It showed how "jury nullification" and "jury selection" were used in our courts. << Most of the people I spoke with felt that CNN was shoving it down our throats. >> So? Change the channel. If you are correct about the public not liking CNN then CNN will lose out to the other network news. Who wants to watch a poorly run news service. OTOH, most of the world appreciates the quality and news analysis of CNN and considers CNN their eyes and ears for news. << Did you find people crying out for more OJ coverage?? >> So, in your view, the OJ coverage was a huge business disaster and the rating were very poor because no one wanted to watch it. What is your source for this info, the tooth fairy? << And when News is marketed, it no longer remains news, but becomes part of a marketing plan. >> So, what is your point? Do you really think that the public would continue to be fixated with a news story if it wasn't of interest to them? You seem to think that the planning, preparation and presentation of news is evil. Hmmmm!? Since your biggest beef with CNN is the marketing of news, could you enlighten me on how they do this "marketing"? << Saddam Hussein was a good example of this. He used CNN coverage to try to manipulate coalition public opinion, thus creating a new "news event". >> Dictators have used the news to try and manipulate public opinion long before CNN was created. What is your solution, get rid of free, independent news services so that dictators couldn't be shown on the news? What would you do in place of the CNNs of the world? Would you want Clinton to create a news filtering committee to oversee what the public gets to watch? How would you change CNN? Would you only show boring news? Would you limit the coverage of the war in Yugoslavia to one day? One hour per day? What if we have another OJ type of trial. If you found that the ratings were very high, would you drop the coverage? If you found out that by adding another hour of coverage, your ratings still remained as high, what would you do?