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Non-Tech : SWS - An undiscovered gem -- Ignore unavailable to you. Want to Upgrade?

To: Brasco One who wrote (186)	5/10/1999 12:59:00 PM
From: Brasco One	Respond to of 504

Mydiscountbroker.com Television Commercial Wins 1999 Telly Award DALLAS, May 10 /PRNewswire/ -- For the second consecutive year, Mydiscountbroker.com(TM) has been recognized for excellence in cable television advertising in the national Telly Awards Show. A panel of distinguished production professionals from around the country judged more than 11,000 entries in this year's 20th annual competition. The winning commercial was a fully animated 30-second spot focusing on the advantages of trading online with Mydiscountbroker. The commercial highlighted the benefits of ''No waiting,'' ''No minimums,'' ''Free IRAs,'' and ''Account Protection.'' Mydiscountbroker President Bruce Zucker said, ''We wanted to make sure investors knew that they could trade with an online discount broker and still count on personal service. Mydiscountbroker continues to lead the way with technology that makes trading online easier and faster.'' Mydiscountbroker emphasizes high-quality customer service while providing Internet investing at $12 per trade (market or limit order up to 5,000 shares). In addition to stocks, options and bonds, the firm also offers clients free, unlimited checking, free checks, no-fee IRAs and a broad spectrum of no-load and low-load mutual funds. Mydiscountbroker is a member firm of the National Association of Securities Dealers and is a wholly owned subsidiary of Southwest Securities Group, Inc. (NYSE: SWS - news). The advertising for Mydiscountbroker was produced by Marcus & Associates in Dallas, Texas. Marcus & Associates is the award-winning advertising and graphic design agency that helped launch Mydiscountbroker. The agency has been recognized nationally for creating strategic campaigns that deliver results for clients. SOURCE: Marcus & Associates, Inc.