To: Buckey who wrote (327 ) 5/11/1999 7:38:00 AM From: Fred Benjamin Read Replies (1) | Respond to of 5887
Here's the latest on TVL, Tri-Vision's technology educates parents on how v-chip and TV ratings systems works Tri-Vision International Ltd TVL Shares issued 48,577,396 May 10 close $2.43 Tue 11 May 99 News Release Mr. Tim Collings reports Following a White House strategy meeting on children, violence and responsibility held yesterday, award winning v-chip inventor and Tri-Vision International Ltd. director, Professor Tim Collings, applauded the efforts of government, community and industry leaders to find new ways to help young people. Having developed the v-chip concept in 1989 and having worked with Tri-Vision on the development of this technology for many years, the efforts to educate parents through the v-chip education campaign signifies fulfillment of the inventor's long-standing dream. "I am delighted to see various community and industry leaders coming together, with the leadership and guidance of President Clinton and Vice President Gore, to develop a grass roots national campaign to deal with the complex and growing problem of youth violence. I also welcome the findings of a recent survey confirming a real need to educate parents about how the v-chip works and that this powerful tool is available to them today," he added. A survey released yesterday by the Kaiser Foundation found that 70 per cent of parents say that, if they had a v-chip in their home, they would use it to block shows they didn't want their children to see, a 12-percentage-point increase over a year ago. The survey also revealed that less than four out of 10 parents (39 per cent) has ever seen or heard anything explaining the TV ratings system and that most parents do not have enough information about how the ratings work to be able to use the v-chip effectively. These findings corroborate similar findings by Tri-Vision last Fall following its test marketing launch of the V-gis set-top box product. A national campaign to educate United States parents about the v-chip and the TV ratings system was announced yesterday by the Henry J. Kaiser Family Foundation and the Center for Media Education. niquely, the V-gis v-chip technology is the only one available that is flexible, meaning that a parent never has to worry that their TV will be v-chip obsolete should the ratings systems change. The U.S. TV ratings system is subject to change after July 2000. The V-gis v-chip technology is available to parents exclusively from Tri-Vision in a set-top box configuration, for use with the more than 200,000,000 existing TVs in the U.S., or in new televisions incorporating the technology.