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To: Pluvia who wrote (2507)	5/17/1999 10:41:00 PM
From: MW	Read Replies (1) \| Respond to of 3015

I wonder who TV Guide is talking about here... <<Monday May 17, 7:20 pm Eastern Time Company Press Release SOURCE: TV Guide Networks TV Guide Interactive(SM) Surpasses 2 Million Subscribers Program Guide and Navigator for Digital Set-Top Boxes Continues to Grow By Over 5,000 Homes Per Day TULSA, Okla., May 17 /PRNewswire/ -- Already the industry's leading interactive program guide and navigator for digital cable, TV Guide Interactive has surpassed 2 million subscribers and continues to grow by more than 5,000 homes per day. ''I am very pleased with the excellent continued growth and success of TV Guide Interactive,'' said Peter C. Boylan III, chairman and chief executive officer of TV Guide Entertainment Group, Inc. ''Digital television is proving to be an extremely successful product and TV Guide Interactive is at the forefront of driving this product and is receiving rave reviews from consumers in the process. In fact, research with our customers has proven that over 80 percent of consumers use TV Guide Interactive every day visiting a main screen over three times per hour while spending over seven minutes per hour utilizing TV Guide Interactive.'' Boylan added, ''We are also very pleased with AT&T's recent announcement to acquire Media One and the positive impact that transaction will have on TV Guide Interactive's distribution, pursuant to our affiliation agreement with AT&T.'' ''We will unveil a new version of TV Guide Interactive in June at the NCTA,'' said Ed Knudson, vice president of TV Guide Interactive. ''This new release will reaffirm TV Guide Interactive's position as the leading guide and navigator for digital cable; with each new release, we will continue to meet the needs of consumers and cable operators moving toward the digital environment. We expect the interactive weather feature to be very popular with consumers.'' ''The advertising community and programmers also have expressed tremendous enthusiasm for the interactive advertising capabilities in this release'', Knudson added. The new version of TV Guide Interactive will be released to systems in Q3 of this year. It will feature several enhancements including a new on-screen- graphic design, interactive advertising, local on-demand weather and enhanced parental controls. Research completed by an independent research firm has determined that over 80 percent of TV Guide Interactive customers use the service every day, with usage reaching 90 percent in certain day parts. TV Guide Interactive is utilized by over 70 percent of consumers across all age ranges during fringe and prime time. Frequency is remarkable with consumers using the guide over 3 times per hour in all day parts. Approximately 60 percent of consumers use TV Guide Interactive when they first sit down and over 55 percent utilize during commercials. TV Guide Interactive users change channels over four times per hour and utilize the Browse feature over three times per hour. On an average day consumers spend over 16 minutes utilizing TV Guide Interactive TV Guide Interactive is currently distributed by more than 25 MSOs in over 1,000 cities and towns in the U.S. and Canada. All of the top 10 MSOs have deployed TV Guide Interactive as an interactive program guide for their digital cable service. TV Guide Interactive now passes approximately 34 million cable homes and is available in more than 75 percent of the top 25 DMAs in the country. Additionally, TV Guide has amassed a substantial intellectual property portfolio that now surpasses over 100 issued and pending patents with over 3800 claims worldwide.

To: Pluvia who wrote (2507)	5/17/1999 10:47:00 PM
From: MW	Read Replies (2) \| Respond to of 3015

stevieboy; a little more specific << ''We will unveil a new version of TV Guide Interactive in June at the NCTA,'' said Ed Knudson, vice president of TV Guide Interactive. ''This new release will reaffirm TV Guide Interactive's position as the leading guide and navigator for digital cable; with each new release, we will continue to meet the needs of consumers and cable operators moving toward the digital environment. We expect the interactive weather feature to be very popular with consumers.'' ''The advertising community and programmers also have expressed tremendous enthusiasm for the interactive advertising capabilities in this release'', Knudson added. The new version of TV Guide Interactive will be released to systems in Q3 of this year. It will feature several enhancements including a new on-screen- graphic design, interactive advertising, local on-demand weather and enhanced parental controls.>> A NEW RELEASE OF TV GUIDE INTERACTIVE IN JUNE AT THE CABLE SHOW. I WONDER WHAT WILL BE NEW ABOUT IT?? INTERACTIVE ADVERTISING, LOCAL ON DEMAND WEATHER??? NOW WHO COULD POSSIBLY SUPPLY THAT STUFF??