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Strategies & Market Trends : MDA - Market Direction Analysis -- Ignore unavailable to you. Want to Upgrade?


To: gaj who wrote (14314)5/20/1999 10:57:00 AM
From: Carl R.  Respond to of 99985
 
gaj, thank you. Your post really got me to thinking about the
interdependence of the various players in the internut area. Once
you think about it, you realize that the entire internet area is
in actuality a giant Ponzi scheme. A ponzi scheme is a scheme when
money from new investors is used to provide returns for earlier
investors. That pretty well defines what is happening in the
internet area so far.

Tons of money is pouring into the internet area in the form of
venture capital and new IPOs. New companies need to establish a
presence, so they buy hardware such as computers, routers, drive
arrays, etc. They buy e-commerce software, web design software and
services, web hosting service, and sales support software, etc.
They advertise with other services to try to drive traffic to
their site. These expenditures in turn make other companies grow,
who can then IPO bringing in more new money.

At some point the new money will stop flowing in like water, and
the internet will have to grow based on sustainable growth of
underlying business and consumer use. Thus perhaps the best
indicator of when the spectacular growth will halt is when the
rate of money flowing in from venture capital begins to slow.
Once that happens the rate of growth will fall to a sustainable
level, resulting in a collapse of multiples. This will in term
bring the IPO money to a halt. With no new Ponzi money flowing
in, some companies will see their growth rate fall, or even
decline. Eventually though the growth of underlying consumer and
business use will cause a new growth phase, this time at a lower
but more sustainable rate.

Here is a pathetic graph of my prediction:
' is Ponzi Dollars (IPO, Venture Capital)
. is underlying use
* is total dollars of internut sales

=
=
= ********* *
= ****** ** *
= *** * *
= ** '''''''''' * ** .
= * ''''' ''' * ** ..
= * ''' ' * *** ...
= ''' ' *** ....
= '' ' .....
= ' '...... ''
= ' .......' '''''
=' .......... ' ''''
=............ ''''''''''''
========================================================

Now there is no scale here, and the "dip" could just turn out to
be a period of flat sales, and there is no time scale either.
Anyone care to comment on this thesis?

To complicate matters further, I'd like to point out that the
ramifications are very, very different for differing segments
of the market. There are companies that are related to actual
usage of the internet, which would be for example ISP's. If usage
remains flat, their sales would be flat, if usage grows, their
usage grows. Then recalling your calculus, there are companies
whose sales are related to the derivative of usage. These would
be companies selling hardware and software for the web. If usage
is flat, their sales fall to zero (except for replacements, new
developments), and if usage grows at a constant rate these
companies have constant sales. To grow these companies need
accelerating rates of usage (.i.e. exponential growth). Then there
are second derivative companies. These companies need the
derivative companies to have accelerating growth.

To go to an example which taught me painfully the difference
between these types of companies, let's look at cell phone use.
A cell company would be the primary company, dependant on usage.
A company like SPCT which makes transformers for towers is a
derivative company. That is if cell usage is flat, they would
have no sales, if usage grows linearly they have flat sales, and
they only have sales growth when usage is growing exponentially.
A second derivative company would be a company which made machines
to make the transformers. With flat cell usage or linear cell usage
they would have zero sales (except replacements). With exponential
sales they have flat sales. Things need to be really exploding
for them to grow. Thus they should be the first ones to show
signs of trouble.

In the internut area, the ISP's as primary providers will continue
to grow. The first derivative companies would be hardware and
software companies, for example SILK or CSCO or the semi makers.
The second derivative companies would be the semi cap companies,
I suppose. And since they are cooking now, I'd guess that the
internut bubble isn't in any trouble for now. Any thoughts on
this thesis, either? Can anyone think of any other good examples
of 2d derivative companies that would be leading indicators of
trouble in the internut area?

Thanks,

Carl (thinking out loud)