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Technology Stocks : America On-Line (AOL) -- Ignore unavailable to you. Want to Upgrade?

To: JayPC who wrote (17674)	5/19/1999 5:34:00 PM
From: Rascal	Respond to of 41369

Those "bundling" deals are always very hard to explain to customers. They usually always revert to a simpler pricing plan. (Remember how confusing things were during Banking deregulation?). AOL has a great opportunity to define all this to its customers. They can be a potent consumer influencer.

To: JayPC who wrote (17674)	5/19/1999 5:57:00 PM
From: George Martin	Respond to of 41369

Jay - Good point about what's in the BUNDLE - thanks for reminding me. I referred to that only indirectly in commenting on the cable telephony threat to the RBOC's. Agree that this a crucial point: the more you pack in the bundle, the more AOL as ISP and or "bring your own" portal destination may seem expensive by comparison -- particularly for new subscribers, as opposed to "entrenched" users. BTW, see the Jubak article for some decidedly "anti-BUNDLING" views. Interesting and definitely worth the read. Part II tomorrow on MSN. moneycentral.msn.com Thanks. George Martin