To: WhoLovesYa who wrote (6935 ) 5/21/1999 2:22:00 PM From: SDR-SI Read Replies (1) | Respond to of 11417
TO ALL: Yahoo's 1:43PM Reuters news bulletin on HAUP follows (I believe that there will be additional announcements later today): * * * * * * * * Friday May 21, 1:43 pm Eastern TimeHauppauge to launch PCTV e-commerce service NEW YORK, May 21 (Reuters) - Hauppauge Digital Inc. (Nasdaq:HAUP - news) on Friday said it would launch a personal computer-based, electronic commerce TV service within weeks and enter big content and distribution pacts some time after July. Chief Executive Kenneth Plotkin said the company expects to ally with large television broadcast companies and Internet firms to transmit television shows and other content onto PCs installed with Hauppauge's digital TV hardware. Within a couple of weeks, Hauppauge plans to launch an e-commerce service with its WinTV PC circuit boards. Computers installed with these boards and a ''money chip'' let users buy products that appear on digital TV shows running on PC screens. Broadcasters are looking to use super-fast digital television transmission to broadcast Internet and TV into home PCs. Digital television broadcasts are nearly four times as fast as those over a cable television modem and nearly 13 times faster than those sent over regular telephone modems. Companies hope the triumvirate of television, the Internet and PCs will make electronic commerce quicker and easier. Sources close to the company said Wave Systems Corp. (OTC BB:WAVX - news) would collect money from the ''micro-transactions'' service, which is set to allow people to buy products valued as low as 25 cents. Current Internet transactions are usually valued no lower than several dollars. Shares of Hauppauge were up $4.75 at a year-high of $17.25 in early afternoon trading. Plotkin said Hauppauge expects to enter a digital TV alliance in which it would provide computer hardware, broadcasters would offer transmission services and Internet and new media firms would supply content. Hauppauge's WinTV circuit boards act like antennas, picking up digital video transmissions and putting them on resizeable windows on PC screens. Plotkin declined to name any specific companies involved in talks but in passing mentioned NBC (NYSE:GE - news), CBS (NYSE:CBS - news), FOX (NYSE:NWS - news), ABC (NYSE:DIS - news) and Chancellor Media Corp. (Nasdaq:AMFM - news) as companies interested in broadcasting to PCs over fast digital television transmission services. Plotkin said he expected Hauppauge to achieve one estimate of 1999 earnings per share of 60 cents on sales of $55 million. That estimate is by David Jordan, senior vice-president at Axiom Capital Management. * * * * * * * * * WAVX is a key player in every element of the HAUP data transmission scheme. Steve