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To: Chung Lee who wrote (58078)5/24/1999 9:41:00 AM
From: Glenn D. Rudolph  Read Replies (1) | Respond to of 164685
 
You dont see any chance in the future that ramp up in revenue will offset some variable
cost part of the fulfillment? (I know this is a dead horse, lets beat it again, shall we?)


Chung,

I do not. A ramp up to what number? We are already past a $billion run rate. The higher the revenue, the more inventory necessary, the more labor necessary and the more leased distribution space is also necessary. The only solution is a increase in the selling price to increase gross margins.

Glenn