To: VeloSpeed who wrote (76782 ) 5/25/1999 2:58:00 PM From: 2MAR$ Respond to of 119973
MACR NEWS with RNWK (PR NEWSWIRE) RealNetworks Announces Plans to Integrate and Distribute the RealNetworks Announces Plans to Integrate and Distribute the Macromedia Flash 4 Player Technology With RealSystem G2 New Agreement Provides Content Creators With More Powerful and Easier to Use Animation Capabilities SAN FRANCISCO, The Macromedia International Users Conference, May 25 /PRNewswire/ -- RealNetworks(R), Inc. (Nasdaq: RNWK), the recognized leader in media delivery on the Web, today announced it plans to integrate the newly announced Flash 4 technology from Macromedia (Nasdaq: MACR) into a future release of RealSystem(TM) G2. Flash 4 integration in RealSystem G2, in combination with the existing capabilities of Synchronized Multimedia Integration Language (SMIL), will provide broadcasters with powerful content navigation and rich media advertising capabilities, and consumers with a more engaging and interactive media experience. "Streaming vector-based animation has proved to be an important element of next generation media programming," said Len Jordan, senior vice president, Media Systems, RealNetworks, Inc. "We are pleased to be advancing our relationship with Macromedia to provide the more than 64 million users of RealPlayer with the latest in streaming vector-based animation." "Macromedia is excited to be working with RealNetworks to provide a massive audience of multimedia users the enhancements in Flash 4," said David Mendels, senior vice president and general manager of Macromedia's Web Publishing division. "By combining streaming vector-based Flash animation with RealSystem G2, media companies large and small will be able to provide their users with a richer, more compelling interactive media experience. Working with RealNetworks furthers Macromedia's mission of adding life to the Web." The latest version of the Flash authoring software, Flash 4 was announced earlier this week and introduces powerful new features to help developers quickly build resolution-independent Flash animations that incorporate rich interactivity. About RealSystem G2 RealSystem G2, the next-generation media delivery system, provides the highest quality streaming media, reliability and scalability for the Internet and corporate intranets. SureStream(TM) transport technology enables reliable and continuous end-user playback under real-world network conditions. With SureStream, single media files now dynamically scale to deliver the highest quality RealAudio(R) and RealVideo(R) to users at all connection rates. RealSystem G2 also supports Synchronized Multimedia Integration Language (SMIL), the W3C standard for Web-based multimedia, which enables rich multi-stream content to be delivered over typical modem connections with new data types such as RealPix(TM), RealText(R) and Flash 4 from Macromedia. RealNetworks Streaming Media Market Leadership There are now more than 64 million registered unique users of RealPlayer, allowing the RealPlayer to enjoy the largest absolute growth of any consumer desktop application in 1998, according to Media Metrix. Actual usage of RealPlayer has also grown dramatically, with Media Metrix reporting that the number of unduplicated home users in the US climbed by more than 300% to 15.5 million in December 1998, compared to 3.5 million consumers who used the RealPlayer in December 1997. RealNetworks continues to maintain a more than 85% share of the streaming media market. (Source: