To: AJ Berger who wrote (820 ) 5/25/1999 11:24:00 PM From: DEER HUNTER Read Replies (2) | Respond to of 1149
FWIW...... the article..... Hauppauge Digital Stock Gets A Boostnewsday.com By Mark Harrington. STAFF WRITER Shares of Hauppauge Digital Inc. continued their sharp ascent yesterday, soaring as high as $38 before closing at $30.37 1/2 as the company confirmed it had several pending e-commerce deals using its digital TV tuner cards for PCs. "It's the stock du jour," said Steven Singleton, director of research at Robert Van Securities, Oakland, Calif., who noted "the very tangible things the company can do." Kenneth Plotkin, chairman and chief executive, said yesterday the previously announced agreement to incorporate Wave Systems Corp.'s "money chip" on its Digital TV/PC boards to facilitate high-speed Internet sales was the first in a series of deals to build its e-commerce business. In addition to Wave Systems, Plotkin confirmed there's "a whole bunch of companies getting involved in this" but declined to disclose them. Hauppauge Digital's stock set a record high yesterday and was the second-most active NASDAQ issue, as 23.25 million shares traded. The stock more than doubled on Friday, closing at $27.81 1/4 . Hauppauge had announced the Wave Systems agreement last fall, Plotkin said, and expects to show the fruits of that agreement on Friday, when the company will provide more details on the e-commerce system. Hauppauge, which last year reported net income of $1.9 million on sales of $38.7 million, is banking on the growth of High Definition TV broadcasts to popularize its DTV receivers in personal computers. In addition to sharper TV signals, DTV also will allow the largest "pipeline" for information into homes and businesses: 19 million bits per second compared with cable modems' 5 million bits per second. Unlike cable, however, DTV signals are one-way, requiring a mechanism like Wave Systems' money chip to relay purchase information from consumers. Using the system, Plotkin said record companies could download entire libraries into home PCs at night. The money chip built into its boards would allow consumers to pay for only selections they desire. Using DTV, a standard CD could be downloaded in about five minutes, he said. Hauppauge's DTV cards start at $299 compared with the $5,000-plus for DTV sets. Since DTV signals will travel over the airwaves, "All homes will have access once the network's in place," said Plotkin. Key to the deal will be Hauppauge's ability to convince computer companies to incorporate the DTV board into PCs. To date, the company has sold most of its boards as add-ons to consumers who already own a system. Asked about deals with PC makers, Plotkin said there were "none that I can talk about right now."